Sigma DAI - SSAI - Thu Do Multimedia

You want to increase

advertising revenue

» You are in the business of OTT television, Movies.

» You would like to insert ads into Live content, preroll, Midroll positions.

» You want to increase advertising revenue on Live content, Preroll positions, Midroll Linear positions.

Connect now, advertising revenue increases immediately

You want to increase

advertising revenue

» You are in the business of OTT television, Movies.

» You would like to insert ads into Live content, preroll, Midroll positions.

» You want to increase advertising revenue on Live content, Preroll positions, Midroll Linear positions.

Connect now, advertising revenue increases immediately

Great, here is the best solution just for you:

» We are ThuDo Multimedia

» We provide: the world’s perfect solution for inserting ads in Live streams for positions: Preroll, Midroll Linear

» You will make money instantly and increase your ad revenue quickly

Maximize advertising Revenue

◊ SSAI replaces in-stream ads providing a seamless, interruption-free experience for viewers.

◊ Disable ad-blockers because video ads appear just like regular content.

◊ The end result is greater advertising value, higher ad revenue, and a better viewing experience.

By integrating content and ads into one continuous stream, SSAI provides a seamless viewing experience, similar to a traditional advertising break.

>>> We offers SSAI technology that makes it possible to exchange and insert TV spots on the fly, so broadcasters can increase yield from linear streams within OTT and web environments

Maximize advertising Revenue

◊ SSAI replaces in-stream ads providing a seamless, interruption-free experience for viewers.

◊ Disable ad-blockers because video ads appear just like regular content.

◊ The end result is greater advertising value, higher ad revenue, and a better viewing experience.

By integrating content and ads into one continuous stream, SSAI provides a seamless viewing experience, similar to a traditional advertising break.

>>> We offers SSAI technology that makes it possible to exchange and insert TV spots on the fly, so broadcasters can increase yield from linear streams within OTT and web environments

What is Server-Side Ad Insertion (SSAI)?

Server-side ad insertion is a combination of manifest manipulation, ad server communication, and ad bitrate and resolution normalization, all of which happens on the server-side before presenting a manifest to clients. Server-side ad insertion may also be referred to as dynamic ad insertion, or ad stitching.

By whatever name it is known, server-side ad insertion is difficult to get right for numerous reasons:

Server-side ad insertion requires a highly scalable origination service
Personalized manifests are not cacheable
Reporting and custom player behavior requires clients to know an ad has been played
Different ad standards (VAST, MAP), ad servers, origin servers, and player environments complicate server-side ad insertion workflows
To cope with fluctuations in demand for just-in-time server-side ad insertion, a highly scalable architecture is required – particularly for broadcasters that must deal with the sharp peaks in demand that breaking news, sports events and popular TV series bring. Cloud-based video processing with a server-side ad insertion integration is one way broadcasters can scale to meet audience demand.

When events are underway, the number of concurrent viewers can vary greatly and unpredictably. For example, viewership for a closely played game may remain steady for much of the contest, then surge by hundreds of thousands of new viewers during the last few minutes.

The key to managing viewer variances is in encoding and packaging that can be virtualized for rapid deployment and hosted in a cloud infrastructure for quick auto-scaling.

Because dedicated single path hardware encoders and packagers lack flexibility, the practical solution is to spin up instances of cloud-based video processing as they are needed. The cloud is uniquely well suited to creating millions of individually tailored manifests of content and advertising for live-streamed events.

How Does Cloud-Based Ad Insertion Work?

Our Key Features

Dynamic Ad- Insertion

Replace broadcasst ad-breaks with addresable OTT Ads Insert ads into Live- Linear TV and VoD streams

Consistent User Experience

Support MPEG DASH and HLS for VOD, Linear Channels. Individualized streaming to all IP device

Precise Ad Targeting

Target to User-Segments to personalize streams One to One Connect with Supply Side Platforrms and Ad-Servers

Analytics Tool

Tracks Content Popularrity, Viewer Engagement, Ad perforrmance Service Monitoring 24/7

Scale for Large Audiences

Cloud solution and Easy to scale Handling large volumes of concurrent viewers

Integration

Can use all with Sigma Streaming Platform Synchronized ecosystem

How SSAI defeating the Ad Blockers?

Users stream video or OTT content on internet-enabled devices via content delivery networks (CDNs). When a user reaches an ad break, the SSAI server requests ads from third-party ad servers. The SSAI server then stitches those ads – at the same bitrate, frame rate and audio level as the underlying stream – directly into the content, which is passed back to the viewing device via the CDN.

How SSAI defeating the Ad Blockers?

Users stream video or OTT content on internet-enabled devices via content delivery networks (CDNs). When a user reaches an ad break, the SSAI server requests ads from third-party ad servers. The SSAI server then stitches those ads – at the same bitrate, frame rate and audio level as the underlying stream – directly into the content, which is passed back to the viewing device via the CDN.

What effects does SSAI bring?