Transcoding is an integral part of the adaptive streaming process and is a step in preparing video content for a distribution protocol that can reach the widest array of display devices possible. Thu Do Multimedia provides Sigma Transcoder system building with optimal hardware criteria, supporting multiple resolutions, facilitating the processing and conversion of Live and VOD data suitable for transmission over network environments
What is Sigma Transcoder?
Sigma Transcoder is a versatile and powerful solution designed to address the complexities of video transcoding in modern streaming environments.
At its core, it serves as a pivotal component in the adaptive streaming process, facilitating the seamless conversion of video content into various formats and resolutions to accommodate a diverse range of display devices. Whether it’s live streaming or video on demand (VOD) content, this solution optimizes the delivery of multimedia content over network environments, ensuring smooth playback and compatibility across different platforms.
One of the key strengths of Sigma Transcoder lies in its hardware optimization and support for multiple resolutions. This enables efficient processing and conversion of data, minimizing latency and maximizing the quality of the viewing experience for end-users. Additionally, its adaptability makes it well-suited for a variety of streaming scenarios, from large-scale live events to on-demand video libraries.
Thu Do Multimedia is one of the leading units in the world providing Sigma Transcoder with many outstanding advantages. Its robust capabilities make it an indispensable solution for content creators and distributors looking to deliver high-quality video content to audiences worldwide.
Sigma Transcoder stands out with its numerous advantages in media processing. Its features enhance media workflows and engage audiences effectively.
Optimizing hardware costs up to 70%
The transcoding process involves converting video files from one format to another, which often requires substantial computational resources. Sigma Transcoder streamlines this process by optimizing hardware utilization, thereby significantly reducing hardware costs by up to 70%.
By leveraging advanced algorithms and efficient resource allocation techniques, Sigma Transcoder ensures that the transcoding workload is distributed effectively across available hardware resources, maximizing performance while minimizing the need for expensive hardware upgrades. This cost-saving benefit makes Sigma Transcoder an attractive solution for organizations seeking to streamline their video processing workflows without breaking the bank.
Furthermore, the hardware optimization achieved by Sigma Transcoder not only leads to cost savings but also improves overall system efficiency. By efficiently utilizing existing hardware resources, organizations can handle larger transcoding workloads without the need for additional infrastructure investments. This scalability enables organizations to adapt to changing demands and scale their video processing capabilities as needed, all while keeping costs under control.
Ultimately, Sigma Transcoder’s ability to optimize hardware costs by up to 70% offers a compelling value proposition for businesses looking to enhance their video processing capabilities while minimizing financial overhead.
Sigma Transcoder boasts robust support for 4K resolution, both for live streaming and video on demand (VOD) content. This capability ensures that users can deliver stunning, high-definition video experiences to their audiences, whether they’re broadcasting live events or offering on-demand access to premium content.
With the proliferation of 4K-capable devices and the increasing demand for high-resolution content, its ability to handle quality resolution ensures that content creators and distributors can stay ahead of the curve in meeting viewer expectations for superior visual quality.
This forward-looking approach not only enhances the viewing experience for audiences but also positions content providers for long-term success in an ever-evolving media landscape where high-resolution content is increasingly becoming the standard.
Sigma Transcoder support for 4K resolution both for live streaming and video on demand content
Sigma Transcoder excels in enabling live broadcasting with minimal latency, typically ranging from 3 to 5 seconds. This capability is crucial for real-time events such as sports matches, news broadcasts, or interactive live streams where immediate viewer engagement is essential.
By reducing latency to such a minimal level, Sigma Transcoder ensures that audiences receive content with minimal delay, enhancing the overall viewing experience and enabling more interactive engagement between broadcasters and viewers
Furthermore, the low latency provided by ThuDo Multimedia’s Sigma Transcoder not only enhances viewer experience but also opens up new opportunities for content creators and broadcasters.
With reduced latency, broadcasters can deliver content with a more immediate and impactful presence, allowing them to better connect with their audience and capture the excitement of live events.
Additionally, low-latency live broadcasting can attract advertisers and sponsors looking to capitalize on real-time engagement, further monetizing live content and creating new revenue streams for broadcasters.
Expanding to accommodate 4K content on other infrastructures
Expanding to accommodate 4K content on other infrastructures is a pivotal step in keeping pace with the evolving demands of modern media consumption. Content creators and distributors must adapt their infrastructures to support this higher-quality content.
Sigma Transcoder’s ability to expand and integrate seamlessly with various infrastructures ensures that organizations can efficiently handle the processing and distribution of high quality content across different platforms and networks.
Moreover, this opens up new opportunities for reaching broader audiences and delivering immersive viewing experiences. By embracing high resolution, organizations can attract viewers who prioritize visual quality and enhance engagement with captivating content.
Whether it’s streaming live events, hosting virtual reality experiences, or showcasing cinematic masterpieces, the ability to deliver 4K content across various infrastructures positions organizations to stand out in a competitive media landscape.
In summary, Thu Do’s Sigma Transcoder is a comprehensive solution for modern media processing needs, including live streaming and integration of 4K content.
With its cost optimization, high-resolution support, and low-latency broadcasting capabilities, Sigma Transcoder is the top choice for content producers and distributors aiming to deliver the best viewing experience to their audience. Experience the flexibility and performance of Sigma Transcoder today to enhance your media processing workflow.
Think back to the last time you were completely engrossed in an OTT movie or series. Chances are, stunning visuals played a major role in captivating you, transporting you to another world, and leaving a lasting impression. But behind that seamless experience lies a hidden battle: balancing breathtaking visuals with robust security and smooth performance.
Here’s the truth: in the fiercely competitive OTT landscape, high-quality visuals aren’t enough. Piracy, unauthorized distribution, and performance issues threaten content creators, platforms, and ultimately, the viewer experience. This is where Sigma DRM, Thudo Multimedia’s innovative solution, enters the scene, acting as your guardian of visual security.
Why are visuals so crucial for OTT success?
The best OTT Platforms
Immersion & Engagement: Breathtaking visuals create a deeper emotional connection, keeping viewers glued to their screens.
Brand Image: High-quality content screams professionalism and reinforces brand recognition, setting you apart from the competition.
The Balancing Act: Quality vs. Security & Performance
The Balancing Act: Quality vs. Security & Performance
Transformed content consumption, offering 4K and HDR visuals for an enhanced viewing experience. However, these high-quality formats come with key challenges:
Security Risks: The large file sizes of 4K and HDR content make them vulnerable to piracy, threatening intellectual property and revenue streams. Employ advanced security measures like encryption, DRM, and watermarking to protect their content from unauthorized distribution.
Performance Issues: Streaming high-definition content can lead to slow loading times and buffering, which disrupt the viewer experience. This can frustrate users, causing them to abandon streams. To mitigate this, need to optimize content delivery with CDNs and adaptive bitrate streaming, ensuring smooth playback across different devices and network conditions.
In balancing quality, security, and performance, address these challenges to deliver a seamless and protected viewing experience.
Introducing Sigma DRM: Your OTT Security Superhero
Imagine a world where you can deliver stunning visuals without worrying about piracy or performance issues. Sigma DRM makes that dream a reality with its comprehensive features:
Fort Knox-Level Security: Encrypted content delivery ensures authorized access only, preventing unauthorized distribution and piracy.
Granular Control: Set permissions for viewing, downloading, and sharing content based on user roles and subscription tiers.
Seamless Integration: Integrates seamlessly with existing platforms and workflows for a smooth user experience.
Content Creators: With advanced security measures like encryption and DRM, content creators can focus on producing high-quality work without the worry of piracy, knowing their intellectual property and revenue are protected.
OTT Platforms: By securing premium content, reduce piracy risks, attract more premium subscribers, and gain a competitive edge. Offering secure, high-quality streaming helps build customer loyalty and boosts profitability.
Viewers: Viewers enjoy seamless, high-definition content with peace of mind, knowing their data is protected and that creators are fairly compensated. This secure experience fosters loyalty and satisfaction with the platform.
Beyond Security: Optimizing Your OTT Experience
Sigma DRM goes beyond just security:
Reduced Content Costs: Secure content translates to reduced piracy and revenue loss, optimizing your content investment.
Improved Viewer Satisfaction: Seamless viewing experiences and a sense of security boost viewer loyalty and satisfaction.
Competitive Advantage: Stand out in the crowded OTT market with secure, high-quality content offerings.
The Future of Secure Visual Storytelling
Sigma DRM stands at the forefront of this evolution
With the rapid advancements in technology such as HDR, 8K resolution, and immersive viewing experiences, the landscape of visual storytelling is evolving at an unprecedented pace. However, as these technologies take center stage, the importance of secure content delivery becomes even more critical.
Sigma DRM stands at the forefront of this evolution, continuously innovating to meet the challenges of tomorrow. Our cutting-edge digital rights management solution is designed to safeguard your valuable visual content, ensuring it remains protected and accessible for the future.
Whether it’s ensuring the integrity of high-definition imagery or securing immersive multimedia experiences, Sigma DRM offers comprehensive protection against piracy and unauthorized distribution. By staying ahead of the curve, we empower content creators and distributors to deliver captivating visual narratives with confidence, knowing that their content is secure in an ever-changing digital landscape.
Don’t let security and performance issues sabotage your OTT success. Unlock the full potential of high-quality visuals with Sigma DRM. Contact us today and experience the difference yourself!
Movie recap is becoming a popular entertainment trend, helping viewers save time but causing producers headaches about lost revenue and copyright infringement. Is recap an opportunity or a threat to the film industry? Discover the impacts and powerful solutions of Thu Do Multimedia to protect creative assets and revenue from films.
Movie reviews only reveal part of the content with many leads and suggestions to introduce and encourage the public to go to the cinema to fully enjoy the work. Reviews carry a personal mark because it is the perspective and subjective feelings of each reviewer.
Meanwhile, movie recaps simply summarize the main content of the movie while ignoring other factors. It is worth mentioning that movie recaps are illegal activities, infringing on the rights of the producer. Because unlike reviews, recap clips reveal all the content with important details that make the audience no longer interested in watching the entire original.
From 120-minute movies to long-running TV series, from Hollywood blockbusters to Bollywood movies,.. All are summarized briefly in clips about 5-10 minutes long.
How to make movie recap content
The worrying reality is that many recap clips are currently disguised as movie reviews, flooding platforms such as YouTube, TikTok, Facebook. Channels such as FC Review, Matcha Review, Phim Ngôn Tình TV, Vua Phim Review, Queen Movies… produce a series of videos that are “false advertising”. It is worth mentioning that this confusion not only misleads movie lovers but also unintentionally turns them into “accomplices” in promoting copyright infringement.
When browsing through some of these movie recap channels, the quality of the content often disappoints viewers. Instead of engaging voices and in-depth analysis like in professional review videos, recap clips only use the monotonous computer voice of “sister Google”. The visuals are sloppily cut and pasted, incoherent, and even boringly repetitive. Not to mention, to increase views, many channels do not hesitate to use cheap headlines, misspell the movie name or blatantly distort the content, completely distorting the meaning of the original work.
Disguised as a review plus poor quality, surprisingly this type of recap clip attracts a lot of views. Recap clips of foreign blockbuster movies such as “The Little Mermaid”, “Lord of the Rings”, “Ant-Man”, “Spider-Man”, “Painted Skin” … often reach the million-view mark.
Emotions of filmmakers
For producers, the trend of disguised movie reviews is no different from pirated or secretly filmed movies, and is even more dangerous because of the cover of movie reviews. Ms. Ngo Thi Bich Hien, Deputy General Director of BHD Film Studio, was indignant that this is a form of copyright infringement, causing serious loss of revenue for filmmakers. With the rapid development of technology, today’s movies are not only shown in theaters but also on copyrighted and paid online movie platforms such as Film Plus, Danet, Netflix, K+, etc.
Discussing this issue, Associate Professor Dr. Hoang Cam Giang, Head of the Department of Art Studies, University of Social Sciences and Humanities, Vietnam National University, Hanoi said: “The act of reviewing movies in disguise (recap movies) is seriously infringing on the copyright of the original ideas and content of the movie. In the era of “fast consumption”, the public likes short videos, quick entertainment. Where there is demand, there is supply, so there are people who do disguised movie reviews, summarizing the content of the movie in a few minutes.”
Why Movie Recaps Are “Exploding”
The trend of recaping movies is not a coincidence, it has become a popular phenomenon on social networks and video platforms. Here are the main reasons why this form of entertainment is spreading more and more strongly:
– Viewers save time
Young people think that watching movie recaps saves time
In modern life, time is a precious commodity. Many people do not have the patience or time to watch a full hour-long movie. Movie recaps, which last from a few minutes to under 10 minutes, give viewers a quick overview of the movie without having to follow every detail. This is especially suitable for people who want to quickly update on the highlights of the movie without committing too much time.
– Social media platforms and YouTube drive virality
Social media algorithms favor short-form content
Platforms like YouTube, Facebook, TikTok, and Instagram have become fertile ground for recap content to thrive. The algorithms of these platforms prioritize short, highly interactive content that appeals to a wide range of audiences. An engaging recap video not only attracts millions of views but is also easily shared, creating a strong viral effect.
– Meet the needs of young people to watch “fast content”
Young people today tend to prefer short, concise content, suitable for a fast-paced and multi-tasking lifestyle. Movie recaps are an ideal choice, helping them grasp the main content of the movie without spending too much time or effort. Moreover, with vivid, humorous summary content or a new perspective, movie recaps not only provide information but also become an independent form of entertainment.
Young actor Chinh Do shared that most of the audience of movie summary clips are students, especially in remote provinces or rural areas, where conditions to go to the cinema are limited. Many people choose to watch recaps because of convenience or because they are lazy to go to the cinema, especially for those in the city. Just spending an hour, they have grasped the content of many famous movies and can easily “chat” like a true movie lover.
The above factors have created a special attraction for the movie recap trend, turning it into a highly influential digital cultural phenomenon in today’s technological age.
2. Negative impacts of film recaps on the film industry
Movie recap problem becomes stronger, spreading across multiple channels
Movie recaps, although meeting the audience’s need for quick entertainment, have brought many negative consequences to the film industry. Here are three prominent impacts:
Reduced box office revenue
Movie recaps have unintentionally become an alternative, causing many people to no longer be interested in going to the cinema or subscribing to watch movies on mainstream platforms. In particular, with movies whose plots depend on surprise elements or plot twists, viewers often feel that it is not necessary to follow the entire work when they already know the content through recaps. This directly affects revenue, reducing the appeal of movies right from the release stage.
Copyright infringement
Most recap videos use original clips without the consent or permission of the producer. This leads to increasingly serious copyright infringement. Furthermore, the content of “plagiarism” is widely posted on platforms such as YouTube, TikTok, and Facebook, causing financial damage and diminishing the brand value of filmmakers.
Reducing the artistic value of the film
A film is an elaborate combination of content, acting, sound and image, aiming to bring a complete emotional experience to the audience. However, film recap videos often cut and summarize the content in a few minutes, causing viewers to ignore the artistic depth, acting value and message of the film. This not only distorts the image of the work but also loses the creative efforts of the production team.
Film recap clips only satisfy the audience’s temporary curiosity and do not meet the need to enjoy cinema. Director Vu Ngoc Phuong said: Watching a complete movie is a journey to enjoy the beauty in every image, sound, acting, camera angle, etc. that the director and the crew tried to create.
A few minutes of watching a movie summary is no different than holding a book and only reading the table of contents.
Destroying creative passion
Revealing important details in a film not only reduces its appeal but also makes filmmakers lose confidence and motivation to invest in new projects. Many producers worry that they will not be able to recover their investment if the audience already knows the content through movie recap.
These impacts not only cause economic damage but also weaken the sustainable development of the film industry. Requiring filmmakers and the community to have timely solutions to protect creative values.
3. Solution to protect author’s assets from film Recap
Sigma Multi DRM technology solution
Sigma-Multi-DRM
Introducing Sigma Multi DRM: Sigma Multi DRM is an advanced digital content protection solution (Digital Rights Management – DRM), developed to prevent copyright infringement of movies and other digital content products. This solution helps protect the intellectual property of film producers and organizations providing digital content distribution services.
How Sigma Multi DRM Helps Movie Producers
Anti-piracy and Anti-distribution
Sigma Multi DRM uses powerful encryption technology to protect movie content, helping to prevent unauthorized copying or distribution of content.
Movie data will be encrypted and can only be decrypted on legitimate devices or applications, helping to protect against copyright infringement.
Easy integration with distribution platforms
The solution is capable of easily integrating with popular distribution platforms such as Netflix, YouTube, Amazon Prime, etc., helping to protect content even when released on streaming services.
Producers do not need to worry about their content being illegally distributed or copied on these platforms.
Smart copyright management
Sigma Multi DRM provides an effective copyright monitoring and detection system, helping producers detect infringements immediately.
It will be very difficult for hackers to secretly film or steal the business’s Sigma DRM-protected video. Eliminate the case where they cut from the main video to smaller videos to recap on social networks.
Images in the movie encoded with Sigma DRM cannot be captured or recorded to replace the character’s “voice”. That helps businesses and organizations protect and manage the vivid images of the movie.
The system monitors and reports copyright infringement actions, thereby helping producers take timely and quick measures.
Sigma Multi DRM is certified by Cartesian – one of the world’s leading technology solution certification places. Thu Do Multimedia is 1 of 6 Asian businesses to be granted Cartesian certification for the Sigma Multi DRM solution. This is a great pride for us. That proves that our solution is reputable, quality and can help businesses, film production and distribution organizations to strongly protect copyright and manage control rights effectively.
Cartesian Security Audit – Thu Do Multimedia
Conclusion
Cinema is a luxury industry, requiring a complex and expensive production process, demonstrating the creative efforts of an entire team. Therefore, the value and image of the film need to be respected and kept intact, preventing distortion and subversion such as movie recap. To do that, the Sigma Multi DRM solution of Thu Do Multimedia is the top choice to “end this problem”. Contact us now for the fastest support and answers to all questions.
If businesses and television organizations are looking for a solution that ensures a stable, high-quality Video streaming experience for the audience. Sigma Media Server from Thu Do Multimedia is the choice not to be missed. This is the optimal solution to enhance the power of content transmission, bringing a smoother and more vivid broadcasting experience than ever. Let’s explore the details in this article!
Overview of Video Streaming
What is video streaming?
Video streaming is a technology that allows users to watch online videos without having to download the entire content first. Instead, the video data is continuously transmitted from the server to the user’s device over the Internet. This technology has become an important part of modern digital content consumption.
When a user starts watching a video, the data is downloaded in small pieces (called packets) and played immediately. This reduces waiting time and viewer experience.
Types of Video Streaming
On-demand Streaming: Users can choose content to watch at any time, such as Netflix or YouTube.
Live Streaming: Content that is broadcast live, such as sporting events or TV shows.
Game Streaming: Players can participate in online games without having to download the entire game data.
To stream video, you need:
Internet connection: Minimum speed of about 2 Mbps for SD quality video and 5 to 9 Mbps for HD or 4K13.
Streaming device: Computer, smartphone or streaming device like Chromecast.
Streaming protocol: Use protocols like RTMP, HLS or MPEG-DASH to ensure data is transmitted efficiently and continuously.
Video Streaming: Great Opportunities and Not Small Challenges
Fierce Competition Between Video Streaming Broadcasters
Entertainment has always been a prominent and strongly developing industry in all countries, whether it is officially producing movies or buying copyrights. Entertainment videos are always products that are widely accepted by users. In the digital age, video streaming is being utilized, improved and developed more strongly than ever.
The online video platform market is predicted to grow at a CAGR of 13.23%, from 848.78 million USD to 1,804.16 million USD in the next 5 years, showing the increasing demand for this service.
E-commerce livestream:
The trend of livestreaming is becoming an important tool in marketing and sales, allowing consumers to shop directly during broadcasts. This not only creates a seamless shopping experience but also enhances the interaction between sellers and customers.
The popularity of smartphones:
The increasing use of smartphones has promoted the ability to watch live videos anytime, anywhere. This makes streaming more convenient and accessible to a wider audience.
The need for rich content:
Modern consumers tend to prioritize watching videos over reading text content. According to statistics, 4/5 users prefer watching videos over other forms of content. This shows that video streaming is not only a trend but also an essential part of the way content is consumed today.
Facing challenges in Video Streaming technology
In the entertainment industry, providing a smooth and enjoyable experience to users is a big goal but comes with many small challenges. With the increase in the demand for watching videos, streaming platforms face the challenge of improving the quality of their products and services.
In the journey to bring optimal and superior experiences to customers, businesses encounter many difficulties and concerns:
Loading speed and latency in content transmission
One of the biggest challenges in video streaming is ensuring fast loading speed and low latency, especially when users are in different geographical locations. High latency and slow loading speed can lead to stuttering, lag, or long loading times, making viewers easily skip or disconnect.
Watching the same football match, but the neighbor’s house “cheers at the unexpected tweed shot into the net” while your house is waiting anxiously without understanding what happened. Those are two different experiences of latency, one side is low latency and the other side is high latency. Don’t let customers always be “behind” when enjoying their favorite programs. This way, broadcasters are likely to lose revenue.
How to insert ads effectively
Insert continuous ads on broadcast channels
Many video streaming platforms integrate ads to generate revenue, however, inserting ads in a non-smooth manner makes it easy for viewers to skip out. That makes businesses not have much advertising revenue on their products.
Today, the trend of inserting ads has completely changed, no longer manual as before. Customers can hardly skip ads when watching videos but need to watch the full ad. This is a new technology that many businesses have not updated.
Live streaming quality
With live streaming events, maintaining high and stable quality is extremely necessary. Transmission problems or poor image quality during live streaming can lose the authenticity and appeal of the event, leaving a bad impression on the audience. This is a big challenge for sports events, music, or online seminars.
Many event organizers experience live streaming crashes while streaming among thousands or millions of viewers. Especially for game show live streams, when a large number of fans access the live system, the system is overloaded and the live crashes. That is an incident, but mainly a challenge that businesses need to anticipate. To have a solution for the next live.
When the business has completed the product, transmitting the video to viewers is even more important. Because this is the final stage in the revenue journey. Businesses need to find a comprehensive strategic partner to have the best solution in transmitting video streaming.
Key solutions to optimize video streaming performance
When talking about the challenges in video streaming technology, there are many problems that Thu Do Multimedia can solve with its solutions.
Sigma CDN solution
Optimize the speed of content delivery through a powerful content delivery network. Helps minimize latency and ensures stable loading speed even when the number of visitors increases. This is extremely important in retaining viewers and improving satisfaction.
There are many CDN distributors in the world, but Thu Do Multimedia uses modern technology. Allows easy detection and automatic and extremely fast conversion of CDN sources. Makes the video smooth every millimeter.
SSAI solution (Server-Side Ad Insertion)
Sigma SSAI solution
Seamless ad insertion technology is a breakthrough, when viewers need to wait for the end of the ad to be able to continue watching. It is not easy to skip ads like before.
The technology we use turns the ad into a movie video format. Even if you use full ad skipping software, you cannot detect and skip it immediately.
With that technology, businesses can increase the time customers pay attention to the ad and keep customers on their channel longer. Helps increase advertising revenue for businesses.
On today’s Youtube channels, inserting ads continuously becomes popular. Viewers are also more willing to accept ads than before.
Media Live solution
Supports live streaming with low latency and ensures stable quality. This is essential for large events such as sports, concerts, or online seminars, helping to provide a smooth and vivid experience for viewers.
When applying Media Live, organizers can broadcast live with high quality without blocking the connection. Viewers can watch the performance with sharp images without having to wait for loading or experiencing lag.
Businesses can easily handle Live in real time, control the entire Live process and allow their own playback.
Media Video Solution
Thu Do Multimedia processes and optimizes video capacity, helping to balance image quality and bandwidth usage. This is very important for service providers who want to reduce data load but still maintain the best experience.
When videos are optimized in terms of capacity, streaming platforms can reduce the data traffic required for each viewer. This saves network resources and helps serve a large number of users at the same time without causing bandwidth congestion.
Imagine the capacity of a 2-hour movie with full HD resolution can weigh up to 4GB. When using Media Video, the movie capacity can be reduced to 1.5 – 2GB without significantly reducing image quality. This helps save significant resources for the storage space of the business.
Sigma LRM Solution
Sigma LRM (Linear Right Management) allows broadcast service providers to easily and effectively manage channel content. Thereby helping to create a seamless and professional viewing experience for the audience.
In addition, it helps to organize broadcast schedules easily, quickly and conveniently by inserting live signals. It is possible to insert, delete or rearrange broadcast schedules on each channel.
Above are some effective solutions from Thu Do Multimedia to handle the difficulties that Video Streaming broadcasting businesses often encounter. It helps businesses “break” fierce challenges and return to the rating race more smoothly.
Sigma Media Server: An All-in-One Platform for Optimizing Video Streaming
What is Sigma Media Server?
Sigma Media Server is a comprehensive integrated platform that provides optimal solutions for video streaming. From content distribution, advertising management, to live streaming and video-on-demand distribution.
Designed to support the diverse needs of the broadcasting industry. Sigma Media Server helps service providers improve performance and manage video content effectively, providing users with the smoothest and highest quality experience. Businesses do not need to spend time searching for each solution for their content. Here, we have a full range of effective, all-in-one solutions for businesses to choose from. Summary of Thu Do Multimedia’s solutions such as Sigma CDN, SSAI, LRM, Media Video, Media Live,..
The task of businesses is to choose the solutions that suit their needs on our Sigma Media Server platform.
Sigma Media Server Comprehensive Solution Distribution
Sigma Media Server for sale on Huawei
Sigma Media Server solution is currently available on two leading e-commerce platforms in the technology field: Huawei and Alibaba. Distribution on these two prestigious platforms allows businesses to easily access and experience Sigma Media Server, while ensuring outstanding performance and reliability.
Sigma Media Server for sale on Alibaba e-commerce platform
With the extensive server system of Huawei Cloud and Alibaba Cloud, Sigma Media Server takes full advantage of the powerful storage infrastructure and stable bandwidth. Providing the ability to distribute and store video content for businesses on a global scale, optimizing the user experience to the maximum.
Do businesses want to experience our Sigma Media solution right away? Thu Do Multimedia provides a free experience of the Livestream feature for the internal network on the platform. The livestream system is free but brings a comprehensive experience with breakthrough advantages. Businesses can:
Livestream directly on the platform and share the livestream link to their favorite users
Integrate professional tools and effects from various sources to enhance the quality of content before broadcasting.
Livestream from pre-edited videos
Livestream on multiple platforms at the same time such as Facebook, Youtube, …
Support expanding e-commerce presence, increasing sales
There are countless outstanding and extremely useful features to experience Livestream directly on Sigma Media Server. Experience it right here!
Conclusion: Thu Do Multimedia’s Sigma Media Server solution helps improve online video streaming performance for businesses and television organizations. Bringing a smoother, more vivid and faster broadcasting experience than ever before. Now, businesses can easily access and deploy Sigma Media directly on leading e-commerce platforms such as Huawei and Alibaba. Deploy Sigma Media Server today to optimize streaming performance and connect more strongly with your audience!
The path to developing an online training platform is not easy, to achieve success there will certainly be problems and risks that businesses need to pay attention to. Don’t worry too much! Check out the following 5 problems that your business may be facing.
5 things to consider now if your online training business is not working:
1. Low ROI
ROI (abbreviation of Return On Investment) means return on investment, return on investment or also known as profit rate. This is an index that helps businesses measure the performance or profit from an initial investment.
This is a problem that many online course content developers worry about in the early stages. When investing a lot in creating content, personnel costs, operations, software, etc. But when collecting, the profit is too low, there are no students registering for the course.
Profits plummet
This is an index that directly affects the business’s profits, so businesses pay attention to finding solutions to improve the problem of low ROI. Some businesses do not build a brand but want to generate revenue immediately, so they invest a lot of money in advertising, but the results are very low. Advertising costs account for 80% of revenue.
If your business is experiencing this situation, stop and consider the following factors:
Data Analysis:
is the key to evaluating and improving the effectiveness of course content. By collecting and analyzing data from many different sources, we can objectively evaluate the effectiveness of each course. From there, we can determine which factors are affecting the learning outcomes of students, such as content quality, teaching methods or interactions between instructors and students.
Data analytics for online courses
Improve Content:
Course content plays an important role in retaining students. It is the core issue for students to continue investing in the course and recommend it to others. To improve the quality of content, make sure the courses are constantly updated and suitable for the actual needs of students.
In addition to teaching theories, applying different teaching methods to make learning practical such as solving case studies, practice, and interaction between lecturers and students is necessary.
Strengthen Marketing:
To attract more students, we need to diversify marketing channels, such as social networks, email marketing, online advertising. Besides, building a strong personal brand, providing valuable free content is also a way to attract the attention of potential customers.
Ensure Market Demand:
Before mapping out the curriculum, carefully research the market to understand how much % of market demand this course is providing, what are the gaps that other courses cannot meet. Nowadays, each short-term or long-term course is awarded a certificate after the course, this is a good way that businesses can apply to motivate students to complete the entire online course and have results to beautify their profile.
2. Poor video quality
Many courses fail because their content is not up to par with what learners are used to. Modules may be too large and not engaging for viewers during online training. Some problems encountered include:
High content loading delay: When videos or content are delivered in large chunks, loading times can be long, especially for users with unstable and slow network connections. Disrupted experience: Users often experience lag or long waits to view full content, which reduces the learning experience.
Not only that, it is also difficult for administrators to manage online training data, a large volume also makes the server heavy and difficult to download for data analysis.
Design and test carefully
Designers can help you solve this problem, they help you present information logically, in attractive formats, with diverse presentations, combined games, etc. They also know how to arrange content into small modules that readers can easily absorb.
The main solution to the problem is to divide the content into shorter segments. This helps the loading speed to be significantly improved, users do not have to wait for the entire data file
Reduce lag, short segments allow for smoother management and transmission of teaching content, the network does not necessarily have to be too strong to be able to download or view smoothly on the website.
With the strong development of online content, especially video streaming, applying CDN solutions not only improves content quality but also enhances user experience.
CDN’s role in smooth online course delivery
Deliver content closest to users: CDN stores copies of content on multiple servers in different geographical locations, from which content is delivered from the server closest to the user, reducing loading time. This is especially necessary for multinational online training businesses, because the fastest CDN delivery is needed to provide a great experience for learners.
Optimize bandwidth and transmission speed: By cutting content into small pieces and transmitting it through the CDN network, the loading speed and content quality are significantly improved, minimizing lag and interference no matter where learners are.
Ensure content quality in all conditions: Even with a large number of visitors, the CDN system is still able to maintain content quality thanks to the ability to distribute the load evenly across servers.
Small investment – Unexpected efficiency
CDN is truly a necessary solution in today’s video industry. Without knowing about CDN, businesses will not be able to bring a smooth learning experience to subscribers. Online platforms always try to squeeze the video resolution down, making the video very blurry and less interactive. This is a big problem and CDN helps businesses to deliver scientific online content, in line with the learner’s psychology and sharp and smooth in any situation.
A small investment but can help businesses convey messages seamlessly, keeping viewers engaged for a long time. It’s like the experience of watching a good movie on “Netflix”, very smooth and very engaging. Increase learning efficiency for students.
3. Ineffective Marketing
You have a product, but is your business doing a good job of marketing to convey the message to customers? Among hundreds of thousands of online training platforms, what makes you stand out the most? This is a difficult question, right?
Marketing an online course properly is an important factor in determining the success of the course. It provides information to the target audience and encourages them to quickly make a decision to “experience” the course. However, even if you have created a high-quality, informative course, it will not be well communicated to the right people.
For example, the Duolingo learning application is a typical case study for “a separate path” in the online training industry. They accurately identify customers as the young, dynamic, fun, humorous generation, learning like playing, playing like learning, so the marketing sentences or reminders to learn of Duolingo app are very cute and true to the learner’s insight, “I’m too lazy to study”, “I miss you so much, let’s go back to studying”, .. Help retain customers and spread quickly.
Duolingo Creative Online Marketing
How to increase marketing like Duolingo
Identify the right target audience: Analyze customers according to factors such as age, interests, location, habits, desires, .. To adjust marketing messages to suit the needs of each audience. For example, with primary school students, online training teachers should incorporate many thinking and entertaining games into the lecture, so that children are easily stimulated and explore more.
Create engaging learning content: divide online training content into different pillars, such as blogs, seminars, games, exams, in-depth, etc. Take advantage of technology in teaching to show the intuitiveness and practicality of the theory being received.
Reach the right place: Popular channels used to reach target customers in online training platforms such as social networks, email marketing, websites, groups, etc. In particular, the website needs to be optimized (SEO) properly, trying to bring the article to the top of Google to make it easier for learners to access. In addition, businesses can send marketing emails directly to subscribers to encourage them to buy or re-register for many different courses. This is a channel that Duolingo does very well.
4. Security issues in online training
According to Go-Global’s report on “online copyright infringement”, more than 80% of online video copyright infringement occurs“. This number is alarming, isn’t it? Online courses are also among the videos that hackers often steal.
Online course piracy is a problem that businesses may not have thought about when they encounter a situation of “unsold customers” despite “good courses”. Businesses do not know that their courses have been distributed and “commercialized” at a value of only 1/10 of the original price that the business is selling.
Every day, hundreds of courses are released, but there are also hundreds of courses that are blatantly stolen. Pirated websites will aggregate all the courses of online training platforms or influential teachers and “sell” them at an unimaginably low price. As a result, the assets of the business are reused without their knowledge, and their own original courses have no revenue.
Another security issue is the leakage of personal data of students. Information such as name, address, phone number, email can be stolen and used for malicious purposes. In addition, unauthorized access to learning materials, lectures, and tests is also a major concern. Cyber attacks such as DDoS attacks, malware, and viruses are also frequent threats to the online learning system.
A short-sighted mindset of the leader is that: online courses of small businesses do not need copyright protection because there will be no hackers to attack. But the truth is, every course is a “fat prey” for pirated websites to attack. And once a method of protecting assets in cyberspace is not found, the business will lose revenue in the long run.
Security solution – copyright protection for online courses at Thu Do Multimedia
Thu Do Multimedia has developed Sigma DRM technology with the mission of helping businesses protect digital copyrights in cyberspace, reducing the rampant copyright infringement today.
Simply put, Sigma DRM works by encrypting file content with a secret key. When students need to use the online course file, they need the Key to decrypt the file. At this point, students can access the course and enjoy the full lecture in a private space.
Sigma DRM uses multiple layers of complex encryption, turning learning content into an “impregnable fortress of attackers”. This helps prevent all forms of unauthorized copying and sharing, ensuring that only authorized people can access and use the documents. Absolute peace of mind:
With a solid security layer, educational institutions can rest assured that their learning materials are securely protected, avoiding leaks or unauthorized use.
Flexible access management, meeting all needs:
Detailed authorization:
Sigma DRM allows administrators to set different access rights for each type of document and each user group. For example, teachers can access all documents, while students can only access documents related to their course. Optimize the learning experience:
Flexible authorization helps ensure that each user only has access to the necessary information, avoiding information overload and improving learning efficiency.
Effectively detect and prevent copyright infringement:
Monitor all behaviors:
Sigma DRM’s system continuously monitors all activities related to learning materials, from downloading, sharing to printing. Fast handling of violations:
When detecting any copyright infringement, the system will automatically warn and lock the user’s account, helping to protect the rights of the creator.
Sigma DRM-protecting-online-courses
In short, Sigma DRM is a comprehensive security solution that helps educational institutions protect learning materials, prevent copyright infringement and create a safe and professional online learning environment.
Thu Do Multimedia’s new partner in the education sector is the moon.vn platform, a large online education website in Vietnam. Specializing in providing courses for high school students, university entrance exam preparation.
When deploying Sigma DRM, moon.vn courses are protected and managed easily. No longer is the situation where 60% of courses were stolen before, but instead 100% of courses are managed for access rights, helping businesses increase their reputation and security, increase revenue and profit from online training courses.
Education is the field that needs to deploy Sigma DRM first, because the need is not only to protect digital products such as online courses but also to protect important online documents of teachers, personal information of students, etc.
Protect to survive
Businesses have spent a lot of effort and money to create and own online courses, so the factor of “copyright protection” to avoid attacks or blatant infringement is the first and most important thing in maintaining a long-term business.
The cost of implementing Sima DRM is really too small compared to the loss of revenue that businesses have to bear when courses are leaked. This has been verified.
If your business is experiencing this loss, please contact Thu Do Multimedia – the leading business in online copyright protection in Vietnam, to be listened to, have your difficulties resolved and receive the most thoughtful advice on the optimal solution for your business.
5. Poor resources/unfinished products
This is the final reason for the damage that businesses can most likely encounter in the online course business. Once the course has good content, learners are easily bored, uninterested and do not see the value of the course and negatively affect the brand.
It is necessary to conduct an evaluation survey to know the current state of the training quality, how learners feel about the course, what are the desires and needs for further improvement of each course? From there, businesses will optimize the course and produce more valuable and useful lectures.
Suppose you are developing an online course on digital marketing. After completing a module on SEO, you can conduct a survey to assess learners’ satisfaction with the content, presentation and practice exercises. Based on the survey results, you can adjust the content, add more real-life examples, or change the presentation to better suit the needs of the learners.
Sigma DRM I mentioned above can help businesses save a lot of time, because this technology will analyze each customer experience in detail and suggest better ways to handle the course. This helps businesses not to focus on expensive surveys, but only focus on improving each point in the analysis data is best.
Big challenges come with big rewards…
It’s often difficult to get into a business like eLearning because the risks are often high. However, if you play your cards right, it can be a very profitable venture. The risks of developing online training that we describe in this article may be real for industry professionals, but with careful planning, they overcome them every day and achieve their goals. You can do the same by conducting pre-launch due diligence and setting up a few rounds of testing.
The business’s job now is to pick up the phone and contact Thu Do Multimedia for advice on useful solutions such as Sigma DRM and Sigma Multi CDN – these are 2 warriors that help businesses “fly high and far” on the path to conquering online courses. Get rid of online course content theft easily and manage your business’ digital assets with ease.
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