Innovative technology has revolutionized the education sector with the advent of EdTech. If you are looking to develop online teaching, have you grasped the latest teaching methods? What formulas may you have to learn when teaching online? Let’s explore the details with Thu Do Multimedia in this article!
1. What is EdTech?
EdTech stands for Education Technology, which is the use of technology applications to support, improve and change the way education is conducted. This is not simply the concept of applying information technology to learning, but also the use of new tools and methods to optimize the learner experience.
You can easily come across EdTech applications such as Duolingo, Elsa,.. or online courses such as Udemy, Coursera,.. Or smart learning devices such as electronic boards, projectors,.. in direct classrooms at school.
2. Why EdTech is Important for Educational Content Creators
In the era of increasing digital technology, the application of technology in education and learning is a top national policy, encouraged and promoted by the Ministry of Education and the State.
EdTech is changing the way we approach teaching and learning, not only in learning but also in proactive lifelong learning. In an increasingly digital world, students increasingly expect highly interactive, flexible and personalized educational methods. This is when EdTech appears as a powerful tool, helping to actively convey knowledge and bring great experiences to students.
Enhancing interaction and learning experience
One of the important reasons why EdTech is indispensable is the ability to increase interaction between teachers and students. Instead of the traditional method, where teachers lecture and students just listen, EdTech allows students to actively participate in the learning process.
Through tools such as videos, interactive lectures, and gamification, learners can actively explore knowledge in their own way. This not only creates interest but also helps to consolidate knowledge more deeply, thanks to continuous interaction.
Personalized learning
EdTech is especially important because of its ability to personalize the learning process. Instead of applying a general path for all learners, educational technology allows for the adjustment of content, methods, and learning speed to suit each individual.
For example, online learning platforms use AI to analyze each learner’s learning ability and behavior, thereby making appropriate recommendations, helping learners develop according to their personal path. This creates a learning experience that is both effective and meets the needs and learning styles of each individual.
Expanding the scale and accessibility of education
With the development of EdTech, students can now access learning materials from anywhere in the world, without being limited by location or time. EdTech removes geographical barriers and creates more equal opportunities for everyone to access knowledge. A good lecturer or a good content transmitter can reach and bring knowledge to millions of people.
Applying EdTech to education not only aims to teach students but also creates a digital environment that helps people after graduating and going to work still have the opportunity to participate in online classes. Improve soft skills, languages or specialized knowledge in their free time while still being able to participate in the labor market. For example, Coursera offers online courses related to marketing, finance, management, software, etc. for 1 month, 3 months or 12 months, with fees or free for students to get certificates after the course.
In short, EdTech is not simply a technology to support teaching, but also a tool to help improve the quality of education, creating more diverse, personalized and effective learning experiences for all students.
3. 5 popular EdTech models today
Currently, with the rapid development of technology, EdTech has been bringing many new, creative and flexible learning methods and models to learners. Revealing the 5 most popular and experienced EdTech models today:
Learning Management Systems (LMS) – Classroom management model
Edtech Classroom Management by LMS
LMS is a technology model that helps teachers manage the entire teaching and learning process, from creating lectures, tests to evaluating students’ learning outcomes.
LMS helps build and organize online classes easily, while providing many features to support interactions between teachers and students. For example, VNPT’s E-learning system called VnEdu LMS, the combined teaching and distance education platform myViewBoard, have become familiar tools for many schools in Vietnam.
If you are a person with high professional knowledge and want to find a suitable teaching method, LMS will be a useful choice to help you manage and develop learning content in a systematic and accessible way.
Language Learning – Online language learning model
Cambly app – speaking with native speakers in Edtech
The online language learning model is one of the most prominent solutions of EdTech, bringing new, flexible and effective foreign language learning opportunities through learning applications and platforms.
These applications often use AI technology to personalize the learning path of each student and learn each part of the content according to their needs. Some typical applications are Elsa Speaking – an application to improve pronunciation skills like native speakers using AI, Duolingo and Lingo Deer – game applications for language learning, Cambly – a platform to learn English directly with foreigners.
Enterprise Learning: A Model for Training Professional Skills
Online Courses have valuable in business
In a fast-paced world, equipping employees with the necessary professional skills is an important factor in helping businesses maintain a competitive advantage. Enterprise Learning is a modern model that effectively provides professional courses to employees.
An example is the online training platform Khan Academy, which offers courses such as computer science and data analysis skills, skills that are highly valuable in businesses.
Broad Online Learning Platforms: A model for completing online courses
Coursera – high quality courses
This is a familiar Ed model and is currently the most widely applied in the world. The BOLP model will provide online courses from short-term to long-term courses, by video or online meetings.
For example, large platforms Udemy and Coursera, both of which are famous for providing online courses to millions of students worldwide. Udemy is a learning platform with thousands of self-study courses on a variety of topics, while Coursera partners with leading universities to provide high-quality courses, including professional degrees and certificates.
Early Childhood Education: An educational model specifically for children
Edtech course for children
This is a model that focuses on developing basic skills and knowledge for children from preschool and primary school age. Strongly applying EdTech from the beginning for children will create interactive, creative and open programs, increasing their curiosity. For example, the online learning platform Cambly Kid is dedicated to children’s foreign language learning.
Above are 5 different models for businesses to choose different Ed training methods. Organizations and businesses will design lectures suitable for the EdTech business model they choose.
4. Reveal useful Tools for EdTech Content Creators
With the growing online education landscape, tools to support EdTech content creation have become extremely important for both teachers and course developers. These tools not only make designing and organizing lessons easier but also bring high interactivity, helping learners have a better experience. Below are popular and useful tools that any content creator should know.
Canva is a useful tools in edtech course design
Canva is one of the leading online graphic design platforms today, standing out with its friendly and easy-to-use interface. Canva allows users to create many types of content such as infographics, slideshows, posters, and even videos, without requiring much in-depth design skills. Users can take advantage of thousands of available designs to create eye-catching and professional learning materials. This is especially useful in online education environments, where visuals play an important role in attracting and maintaining students’ attention.
Articulate 360 is a professional solution specifically designed for creating e-learning courses. With Articulate 360, users can build multimedia online lessons, integrating audio, video, and interactive quizzes. One of the strengths of Articulate 360 is the ability to create highly interactive learning modules, allowing students to directly participate in the learning process through tests, games, and simulations of real-life situations.
Google Classroom, a free tool from Google, has become a great assistant for teachers in managing online classrooms. Classroom helps teachers easily organize and share learning materials with students, thereby saving time and effort. Not only that, Google Classroom also allows teachers to create online tests, assignments and track students’ progress in detail. With tight integration with other Google applications such as Google Drive, Google Docs and Google Slides, Classroom provides a comprehensive ecosystem, helping teachers and students interact and work more effectively.
In addition to content design tools, learning management systems (LMS) also play an equally important role in managing and organizing online courses.
Moodle is one of the most popular open source LMS platforms today. With high customizability, Moodle allows educational institutions to design courses that suit their own needs.
Teachers can use Moodle to upload learning materials, create discussion forums, tests, and even organize online classes. With a powerful student management system, Moodle helps teachers track each student’s learning progress and provide detailed feedback.
Blackboard, another LMS, is also widely used in large universities and educational institutions around the world. Blackboard not only provides course management tools but also integrates many interactive features such as live chat, discussion forums, and grading systems. This helps create a comprehensive online learning environment where students can easily access knowledge, interact with teachers and classmates effectively.
Thanks to these advanced tools, creating online learning content is not only easier but also helps learners have a more diverse and rich learning experience. Content creators are more flexible in their approach and knowledge delivery, contributing to improving the quality of education in the digital age.
5. How to use EdTech to create effective content
To create effective content when you have powerful EdTech tools in hand, there are 3 important strategies that content creators need to apply:
Understand your target audience and tailor your content accordingly
First, understanding your target audience will be the key to creating quality content. You need to learn about their age, interests, and learning styles to build the most suitable lessons. For example, if your students are young children, Canva can help you create vivid, colorful, and easy-to-understand learning materials. For adults, interactive e-learning courses from Articulate 360 will be the perfect choice, helping them to be more proactive and interested in the learning process.
Leverage the power of interaction and multimedia
One of the strengths of using Edtech tools is the ability to integrate multimedia and interaction into the content. To create dynamic and engaging lectures, combine videos, images and audio from Canva, and use Articulate 360 to add interactive exercises, games or simulations. These elements not only make the content more interesting but also help learners absorb knowledge easily and deeply.
Monitor and continuously improve the content
Finally, for the content to be truly effective in the long term, you need to regularly monitor the learning progress and feedback of students. Learning management systems (LMS) such as Moodle or Blackboard will help you track the learning progress of each student. Based on this data, you can adjust and improve the lecture to be more suitable, ensuring that the content is always optimized, helping students achieve the best learning rsults.
Applying these strategies will help you not only create quality content, but also keep your online teaching fresh, engaging, and effective over the long term.
6. Sigma DRM – Management EdTech Courses for Creators
When Work is Stolen and Motivation Is “Worn“
Creating content in the EdTech industry requires a lot of effort, time, and financial resources. To create quality courses, content creators must invest not only in technology and supporting tools, but also put a lot of brainpower into building each lecture, designing interactive exercises, and constantly updating new knowledge. Each course is the result of hundreds of hours of hard work, from research, lesson planning to creating multimedia content such as high-quality videos, images, and audio.
However, one of the biggest challenges that EdTech content creators face is copyright protection. Online educational content is easily pirated or distributed for free, illegally. Many users tend to look for free versions of courses, which makes the efforts and dedication of content creators underestimated.
Not only stopping at illegal sharing, hackers can also exploit security vulnerabilities, download entire courses and distribute them on illegal sharing websites. This not only causes economic damage but also demotivates those who are passionate about education.
The efforts and creativity of educators, instead of being appreciated and respected, sometimes fall into the situation of being exploited. This makes many content creators feel tired, frustrated and no longer motivated to continue investing in creating new courses. Having to face the reality of continuous copyright infringement has become a major barrier, not only affecting the spirit but also directly threatening the source of income and the development of online education.
Clearly, to protect the value that EdTech content creators bring, stricter copyright protection measures are needed, along with a change in users’ perception of respect for intellectual property and creative work in the education sector.
Hackers use very sophisticated tricks, you may not know your course is being stolen. You are still diligently creating valuable videos, but they are used to spread them for free on social networks. Make you lose revenue quickly, right?
Finding a way out of this problem
Online education platforms are stepping up measures to deal with copyright infringement and plagiarism by implementing stricter policies. Many platforms have adopted digital content protection (DRM) technology to ensure that copyrighted learning materials are not misused or distributed illegally. In addition, some platforms have adopted watermarking techniques to track and trace illegally shared materials.
Solve 100% of the problem of “brain theft” with Sigma DRM for online course management
Sigma DRM – management your Edtech course
In the context of strong development of online education, the problem of copyright infringement and “brain theft” is becoming more and more popular and difficult to control. To thoroughly solve this problem, Sigma DRM has emerged as a comprehensive solution to help manage and protect digital content. Sigma DRM (Digital Rights Management) is an advanced technology that helps online course providers strictly control access, distribution and use of their content. By encrypting content and controlling access based on licenses,
Sigma DRM ensures that only authorized users can access the documents, completely preventing illegal downloading and sharing.
Mr. Nguyen Ngoc Han – CEO of Thu Do Multimedia affirmed: “Sigma Multi DRM confidently ensures 100% protection of creators’ content on online platforms”
Enhance security and prevent copyright infringement
Sigma DRM does not stop at encrypting content but also integrates advanced security features to track and monitor the use of learning materials. This system allows for tracking suspicious activity and restricts the ability to copy, download, or print material without the publisher’s permission. This helps protect online courses from unauthorized copying and distribution, providing peace of mind for educators and content creators. With Sigma DRM, any unauthorized access is recorded and reported immediately, creating a safe and secure learning environment.
Protecting Creators and Increasing Content Value
With Sigma DRM, content creators not only protect their efforts and intellectual property, but also increase the value of their courses. When content is tightly protected, courses become more reputable and learners are willing to pay for high-quality, fully copyrighted courses.
Sigma DRM helps build a transparent learning environment where the creativity and efforts of educators are valued. This not only encourages creators to continue investing in quality, but also contributes to building a fair and sustainable online learning community.
7. Moon.vn – Successfully deploying Sigma DRM to control Edtech courses
Moon.vn, one of the leading online education platforms in Vietnam, has made a strong step forward by successfully applying Sigma DRM – an advanced digital rights management solution to protect EdTech courses. Previously, Moon.vn encountered many difficulties with copyright infringement, when many courses were illegally shared on pirated platforms, causing huge losses in revenue and negatively affecting the platform’s reputation.
Sigma DRM – Comprehensive management of online courses at Moon.vn
The deployment of Sigma DRM has helped Moon.vn completely solve this problem. Sigma DRM technology not only encrypts content but also strictly controls access rights, preventing illegal downloading or sharing. Thanks to that, the platform has protected its courses from the risk of copyright infringement, while ensuring peace of mind for lecturers and content creators.
Since integrating Sigma DRM, Moon.vn has seen a marked reduction in pirated course distribution, increasing student confidence in authentic courses. This not only helps protect intellectual property but also strengthens Moon.vn’s brand in the competitive online education industry.
Conclude
Protecting your hard work and intellectual property from EdTech course theft is extremely important in today’s rapidly growing online education landscape. Creating educational content requires a lot of effort, time and dedication, but the risks of unauthorized copying and distribution can cause your efforts to go to waste. To ensure your course is fully protected, you need a professional and effective solution.
Contact Thu Do Multimedia now for advice and implementation of the most optimal copyright protection methods.
According to reports, pirated movies are silently stealing millions of dollars from film production and distribution businesses every year, threatening the survival of the entire industry. Don’t let your revenue continue to be ‘gutted’ by copyright violators! Join Thu Do Multimedia to find out the detailed effective solution in this article!
1. Pirated Movies – The Silent Thief
Pirated movies, although not a new concept, have developed into a global problem thanks to the spread of the internet and technology. Previously, the copying and distribution of pirated movies took place slowly through physical media such as tapes and discs, but today, with just one click of the mouse, millions of people can access illegal movies worldwide. This not only causes a rapid loss of revenue but also puts businesses in a situation where they have to face unpredictable losses.
According to a recent report, the global film industry loses billions of dollars every year due to pirated movies. For film production businesses, this does not stop at losing ticket sales but also seriously affects distribution channels, advertising and commercial cooperation.
Pirated movies have been silently taking away valuable film assets from legitimate businesses that own film copyrights. But what is even more worrying is that many businesses have yet to fully realize the seriousness of this problem. If you do not act now, your business may find itself in a difficult situation when revenue is greatly affected and your competitive position in the market is lost.
Documents from the Office of the US Trade Representative clearly state that Phimmoi and Phimmoizz are two websites that illegally upload thousands of movies and TV shows. Although the domain name Phimmoi has been blocked, most of the traffic has since been transferred to Phimmoizz. This new website continues to be on the list of the most serious copyright infringement websites in Vietnam.
2. The “Allure” of Pirated Movies: Why Do Users Choose Pirated Movies?
Pirated movies have become a common problem, attracting millions of users worldwide. So what makes pirated movies so appealing, even when users know that they are breaking the law and may face serious consequences? Here is a closer look at the factors that make pirated movies so appealing to audiences:
Convenience
One of the biggest factors that attracts users to pirated movies is convenience. Instead of having to go to the theater or pay for legal streaming services, users can watch movies right at home with just a few clicks without any cost. Moreover, pirated movie sites often offer a wide selection of movies, from new to old, all available immediately, no waiting required.
Legal movie distribution platforms often have registration requirements, payment requirements, and sometimes geographic restrictions, making it difficult for users to access the content they want. Meanwhile, pirated movie sites do not require complicated logins or any form of identity verification, making it easy and quick for users to access.
Speed and Fast Accessibility
When a new movie is released, audiences often want to watch it immediately, and this demand has created “fertile ground” for pirated movies to develop. Pirated movie sites often upload movies immediately after they are released, sometimes even leaking them before the official release date.
This fast access makes many people willing to ignore legal services and choose pirated movie sites to satisfy their need to watch movies immediately. This is especially true for blockbuster movies or popular TV shows like Game of Thrones or The Mandalorian, which attract millions of viewers worldwide.
Films downloaded illegally more than 1 billion times
A prime example is the Game of Thrones season 7 series, which was downloaded illegally more than 1 billion times in a short time. The eagerness of viewers to not miss out on new content has contributed to the trend of watching pirated movies, despite the risks of breaking the law.
Lack of Legal Options
In some countries, especially developing countries, legal online movie viewing platforms are not yet popular or are not affordable for the majority of people. This creates a market gap that pirated movie sites quickly fill.
For example, in India, not everyone can easily access streaming services like Netflix or Amazon Prime due to high subscription costs or technical and legal barriers. Consumers, therefore, tend to look for free, more convenient alternatives, and pirated movies become the top choice. In addition, some movies or TV shows are not available on local streaming services, further forcing viewers to turn to pirated movie sites to satisfy their entertainment needs.
But the cost of pirated films goes beyond lost revenue. Filmmakers are facing the risk of reputational damage, as many of their products are released in poor quality, affecting the viewer experience.
3. The Shocking Truth: Billions of Dollars Are Lost Every Year Due to Piracy
Many film production and distribution businesses are faced with a big question: How much money are we losing to piracy? The figure may not be easy to calculate accurately, but it is clear that the damage is huge.
According to research by Envision Ltd, India is one of the leading countries in terms of the rate of viewing and downloading pirated films. Many films such as Udta Punjab, Mohalla Assi and Paanch have been leaked online in high quality before their official release. This not only loses potential revenue from ticket sales but also affects copyright deals, international distribution and pay TV channels.
Every time a film is pirated, businesses not only lose the opportunity to profit from their product but also lose control of the market. When consumers have easy access to pirated versions, they have less incentive to buy tickets to legitimate movies or use legitimate services. This undermines the entire film industry ecosystem and hurts businesses large and small.
Videos (films and TV shows) are the most pirated content on the internet making up more than 66% of all pirated content. According to estimates, the United States loses $29.2 billion in revenue every year due to online video piracy. The latest piracy reports indicate that global film piracy increased by 33% during the COVID-19 lockdown.
Annual global revenue losses from digital piracy are between $40 and $97.1 billion in the movie industry.
Illegal downloading of copyrighted materials takes up 24% of the global bandwidth.
52% of online users watch pirated videos.
59% of people are aware that downloading or streaming pirated videos is illegal.
The ACE Alliance, which includes more than 50 major entertainment production companies including Amazon, Disney and Warner Bros., has claimed credit for shutting down Fmovies, a popular network that streamed pirated movies and TV shows. In an official statement, ACE called Fmovies and its affiliates “the world’s largest pirate streaming network.”
Charles Rivkin, CEO of the MPA and President of ACE, described the takedown of Fmovies as “a resounding victory for casts, crews, writers, directors, studios and the creative community around the world.” Adding that the MPA’s Director of Content Protection, Larissa Knapp, stressed that the move “sends a strong deterrent message” to those who operate or attempt to establish pirate sites that stream copyrighted content.
The two countries with the largest number of users downloading pirated movies globally have introduced strict sanctions to deter and strictly control this “epidemic”.
In the United States Violating when sharing pirated movies on websites can face fines of up to $750. In August 2019, the FBI charged eight people with copyright infringement for copying and distributing movies. Although users can use VPNs, IP addresses can still be traced and network operators can also identify devices accessing pirated websites, putting users in legal trouble.
In India India used to be one of the leading countries in downloading and watching pirated movies, with popular movies being leaked before they hit theaters. To reduce violations, the government has taken many measures such as reducing service taxes to lower ticket prices. However, copyright violators in India can be imprisoned for 6 months to 3 years, with fines ranging from 50,000 to 200,000 rupees ($655 to $2,600) for the first offense, and the penalties increase for repeat offenders.
Despite the “strict sanctions” imposed on the leaders of pirated movie websites, the complete removal and handling of the site is still a big question and a long road that needs to be closely pursued. Each trial is very costly in terms of cost, time and effort, so businesses should proactively take “preventive” measures and protect their film products as the top priority.
5. Sigma DRM – Playing the Hero in the Fierce Battle to Protect Film Copyrights of Businesses
In the context of pirated films growing stronger and threatening the revenue of the film industry, film production and distribution businesses are looking for more effective protection solutions.
One of the leading technological weapons today is Sigma Multi DRM. The solution provides a strong layer of protection, helping businesses ensure intellectual property rights and protect digital content from illegal copying and distribution. This is considered a solid technological “shield”, playing an important role in protecting the valuable assets of film producers and distributors worldwide.
The Secret of DRM Technology: How Sigma Multi DRM Becomes a Solid Shield Against Piracy
DRM is a digital rights management technology that helps control and prevent unauthorized access to digital content. Sigma Multi DRM is the most advanced solution today in combating the copying and distribution of pirated movies. This technology works by encrypting digital content and limiting user access, allowing only those who have been legally licensed to access and view the content.
A highlight of Sigma Multi DRM is the ability to integrate with many different streaming platforms, from services such as Netflix, Amazon Prime to internal systems of businesses. This helps protect movie content from being copied, even when it has been released on legal distribution channels. With comprehensive protection, Sigma Multi DRM becomes one of the leading solutions to prevent copyright infringement.
Sigma Multi DRM solution has achieved the world’s leading Cartesian certification for the first strong digital copyright protection with 3 layers.
Understading about Sigma Multi DRM
Producer’s Movie Protection
For movie producers, protecting intellectual property rights is extremely important. From production to distribution, their content is always at risk of being stolen and illegally distributed, which greatly affects revenue and brand. Sigma DRM helps producers protect their film content from the moment it is completed, by encrypting data and strictly controlling access rights.
In addition, Sigma Multi DRM technology also allows producers to track the history of content usage, helping to promptly detect copyright infringement cases. This not only helps protect the financial interests of businesses but also ensures transparency in the release and distribution of digital content.
Protecting Distributors’ Films
In addition to protecting producers’ films, Sigma DRM is also a powerful solution that helps film distributors maintain control of content on streaming platforms and distribution channels. In today’s digital environment, once a film has been released to the public, maintaining ownership and control of content becomes extremely difficult. Pirated movies are easily copied and illegally distributed on many unofficial channels.
With Sigma Multi DRM, publishers can protect their content from being pirated even after it has been released to the public. By encrypting and limiting access by geographic area, device or broadcasting platform, Sigma DRM ensures that only audiences who have paid or have legal rights can access and use the movie content. This helps protect revenue and maintain fairness in the online cinema market.
In 2016, Thu Do combined with VTVCab to launch an OTT television platform called VTVcab ON, the first platform entirely researched and built by Vietnamese people, not only pioneering 4K broadcasting on the Internet but also the only system to date that has all content channels from free to paid protected by DRM. When managing content, the “station” will be flexible in licensing the time when content can be viewed for free, what time to charge, and not having to pay bandwidth for content “stolen” by bad guys.
Not only that, Thu Do Multimedia’s products are deployed in many leading large and small organizations and businesses in Vietnam and some international countries. The solution is deployed in a variety of fields and activities such as television, entertainment, education, healthcare, etc.
Features of Sigma Multi DRM
This is a solution that both meets the security requirements at the operating system level (Operating System) often used by companies that own valuable copyrights such as Hollywood film studios, the English Premier League, etc. and meets the security requirements at the application level of third parties. Sigma Multi-DRM participating in the second inspection and passing the security requirements is a very proud event when a Vietnamese technology solution has passed the rigorous tests of a leading prestigious organization in the world.
Conclude
With the growth of pirated movies, film production and distribution businesses need strong and comprehensive protection measures. Sigma Multi DRM is the leading solution, helping businesses protect intellectual property and maintain a competitive position in today’s digital film industry.
The war between hackers and telemovie producers. How to protect your movies from being stolen? This article will reveal 3 ways that hackers may have used to threaten the Telemovie of the business. Let’s find out the details in this article with Thu Do Multimedia!
1. Fierce Rating Race: The Telemovie World is Getting More and More Exciting
New Term
Telemovie is short for Television movie or Television film, is a feature-length film produced and distributed originally by or for a television network, as opposed to a theatrical film.
1.1. Decoding the phenomenon
The race for ratings in the television industry, especially the telemovie genre, is extremely fierce. Producers, directors and actors are constantly striving to create more and more attractive, engaging and dramatic films to attract their audiences.
With the increase of television channels, online platforms and the increasing number of films produced. Filmmakers are forced to create quality, unique products with huge investment budgets, to win the “golden ticket” to stand out from the crowd.
Audiences have many choices between good TV dramas, so they are increasingly more demanding and demanding. Audiences demand films that are not only attractive in content but also have beautiful images, vivid sound and impressive acting. Therefore, film producers chasing high ratings have to invest in higher and higher production costs.
High ratings mean large advertising and high revenue. Therefore, TV stations and producers always aim to achieve outstandingly high ratings to maximize profits. Therefore, the world of telemovies is a race to “hunt for ratings” to have the opportunity to break through and survive through classic films.
1.2. Revealing 05 factors that make a Telemovie successful
In the race to attract the attention of the audience, telemovie filmmakers are constantly creating and innovating. To create a film that makes viewers unable to take their eyes off, waiting eagerly for each episode and having to talk about them enthusiastically. So what are the factors that help a film stand out among thousands of other products and achieve great success?
The first factor is: Possessing a good script
A good script is a solid foundation for the success of a telemovie. The story does not need to be too new or different, but it needs to have depth, exploiting social issues, and complex character psychology.
Building a complete script, with unexpected details, dramatic twists is extremely important. Besides, character building is also a key factor. Multidimensional characters, with their own stories, will more easily win the audience’s sympathy.
Remember, the 2018 psychological film – My Mister has left an echo in the film industry. The film stars IU and actor Lee Sun Kyun. It depicts the life slices of lonely adults in their own lives, and then one moment they realize: “Life is like that, everyone has to face difficulties, but after all, everything will be fine and then everyone has to move forward”. The touching film has excellently received the Baeksang Arts Award for Best Screenplay in 2019.
Two, talented actors
A talented actor will breathe life into each character, each scene, making the character come alive and close to the audience. Choosing the right actor for each scene is not simple. But it is extremely important. So that the actor can immerse himself in different levels of emotion, helping the audience sympathize and immerse themselves in the story. Fully enjoy each scene with genuine emotions.
“Hunting” for top famous actors not only attracts fans but also creates a strong ripple effect. However, for a film to be truly successful, the most important factor is the harmonious combination between the actor and the role. Many films have proven that young, talented actors, even though not too famous, can still create big surprises and win the hearts of the audience.
The movie “Reply 1988” is a typical example, when the young, vibrant cast created a fever not only in Korea but also throughout Asia.
Three, the architect of the movie
The director is the person who “steers the boat” for the movie to dock, the person with the overall vision, decides the style, tone, and atmosphere of the movie. Thanks to talented directors, the emotions of the actors are complete, full, and their images are most perfect when reaching the audience.
Four, Vivid images and sounds
As mentioned above, the audience not only demands movies with vivid scripts, but they also want the movie to have sharp images and vivid sounds. Because it directly affects the audience’s emotions, remembers and creates a deep and lasting impression. To create quality images and sounds, producers must invest thousands of dollars in filming techniques, editing, sound and lighting.
Five, Effective Marketing
Marketing plays an important role in bringing the film closer to the audience. An effective marketing campaign will help create curiosity and attract public attention. Choosing the right media channel, building a unique brand image, and organizing promotional events are necessary activities.
Create emotion
A successful TV series also depends on many other factors. But these are the 5 most important and core factors that every producer aims for and does not want to reveal the details to you.
The producer’s job now is to create classic films that can “captivate” the audience, take viewers from one surprise to another, evoke diverse emotions and leave a deep impression in the hearts of the audience. The audience feels like they are sharing happy and sad moments with them, and always look forward to each next episode. Only by creating such breakthrough films, will there be a chance to “reach the finish line” in the rating marathon race.
2. Between art and commerce: The fierce race for ratings
Ratings are not only a measure of the success of a television program but also become the focus of the entire entertainment industry. From the “big guys” of the media to each individual audience, everyone is interested in this number.
In developed countries such as the US and Korea, measuring ratings has become a daily activity, when almost every television is equipped with measuring devices, helping to record in detail the television viewing habits of each household. Thanks to that, the rating index is continuously updated and public, providing a comprehensive view of the audience’s tastes.
Telemovies with high ratings are the result of many viewers, proving that the script and actors are attractive. Therefore, some producers make films in a “rolling” style, that is, they film and broadcast at the same time. Listening to the audience’s situation to easily change according to the crowd’s expectations, creating attraction from the beginning to the end of the film.
Squeezing into “Prime Time”
As a film producer, everyone wants to be shown in the “prime time” of television. Because this is the time frame that is watched by the most viewers, the film’s images are transmitted the fastest, and the highest rating of the day. However, with the fierce competition for every pixel on the small screen, many TV series are pushed out of prime time by the station to make room for “popular” game shows with high ratings and lots of advertisements.
Many seriously invested telemovies with educational and artistic values find it difficult to squeeze into prime time, and this makes it difficult to call for investment due to the obsession with ratings.
Unhealthy competition
In the race for the No. 1 position on the rankings, many TV producers and directors are constantly improving the quality of their products and investing heavily in big projects. However, behind the halo of high ratings is a “speed war” and many other unpredictable risks. However, the risk of copyright infringement is always lurking, threatening the fruits of their labor. When works are copied and illegally distributed in the digital environment, it not only causes economic damage but also significantly reduces the number of viewers, leading to a serious decline in ratings.
Investing thousands of USD but when broadcast, copyright infringement occurs, losing both revenue and traffic, making the competition twice as difficult. A telemovie must both squeeze into prime time and run faster than pirates to retain high viewership. This is an extremely big risk, rapid loss of revenue, requiring a large investment for the author to protect the copyright of his own film.
In the digital age, information spreads quickly, with just a few sophisticated operations, hackers can own a film of an entire group. Then it is quickly shared on social networks, forums or illegal websites to attract views and make profits. This makes protecting the copyright of telefilm more difficult than ever. From there, the task of holding the “golden key” to protect/manage the digital products of businesses in the production chain is a top priority.
Like the Telemovie “Go Go Squi” is a Chinese film that is causing a fever in Southeast Asia at this time. However, before fans were waiting for each episode to be officially broadcast on FPT Play channel, the entire film was leaked without subtitles until the last episode.
Famous movie was pirated before it aired
Meanwhile, on the copyrighted site FPT Play, the episodes are broadcast only 1-2 hours later than on the official site from China. This has greatly affected the ratings of the film on the official site at the end of the film, and also caused a significant loss for the official copyright buyer.
3. Screen Hacking: Detailed Analysis of 3 Sophisticated Hackers’ Ways to Steal Telemovies
Piracy of television series, especially telemovies, has become a serious problem in the entertainment industry. To better understand this problem, let’s “expose” the tricks that pirates most often use to steal your telemovies:
3.1. Hacking directly into the film distribution system
If telemovies are not protected as strictly and firmly as a “wall”, hackers can use tricks to “crack the code to get the golden egg” of the publisher quickly. Hackers will attack the content management system, the film distribution agent of the producer, the film studio or the online streaming platform. This is where the films are stored before they are released on TV channels.
Don’t let hackers successfully access, because they will take all the episodes of the business and automatically release them on the pirated film website before the official episode is broadcast. Not only that, these films are also of good quality, no different from online, attracting pirated viewers and severely reducing the official rating.
A prominent example is the hack of Sony Pictures in 2014, when a series of films were stolen and distributed before their theatrical release.
What if all the data in the movie that is about to be released is leaked on social networks? All the efforts of hundreds of thousands of people creating the masterpieces will be wasted, thousands of revenue will be lost due to the decrease in viewership and the audience is no longer interested in each TV show.
The more sophisticated the tricks, the more the producers need to update technology and use the best copyright protection software.
3.2. Using screen recording software
This is the second method that hackers are likely to use to steal business film products after they are broadcast online. Although not as direct as hacking into the system, the method of recording the movie screen and uploading it to illegal websites also causes serious consequences for telemovie distributors on platforms such as Netflix, VTVcab, Disney+, Amazon Prime, etc.
Hackers secretly film movie screens
This technique is very difficult to detect, because it is on the user’s side, right on the screen they are legally watching. With this tool, the image quality will not be full HD, smooth, and sharp as when watching online.
Therefore, leading film businesses often use Digital Rights Management (DRM) to limit screen recording. At that time, screen recording software will be blocked by DRM.
3.3. Stealing accounts and sharing content
Another method that is also mainly used by hackers is to use tricks to attack online users’ accounts using techniques such as:
Phishing (phishing via email, text messages),
Brute force (trying many different passwords),
Credential stuffing (using leaked login information from other websites).
After taking over the account, hackers can post it on forums, pirated websites or resell the account to black websites to make illegal profits.
The black techniques that hackers use to steal classic telemovie products from businesses are all due to poor security, many data loopholes, so hackers can easily “infiltrate” and “break the shield”.
Telefilm theft tricks are constantly “changing”
While businesses are fiercely protecting telefilms, the tricks used by “thieves” will become even more sophisticated in the future. With the rapid development of AI today, malware is constantly “transforming” to adapt to the strict protection measures of film producers and distributors.
What is the way out for the telemovie business?
The war cannot be stopped or “tolerated” so that thieves can freely take away the “property” of filmmakers. Digital Rights Management is a global solution to protect the copyright of television dramas. DRM not only helps encrypt and protect television content from unauthorized copying and sharing, but also provides tools to monitor and promptly prevent illegal distribution.
4. Defend yourself against attacks – Sigma Multi DRM solution protects the achievements of telemovie producers
Digital rights management (DRM) solutions such as Widevine, FairPlay, and PlayReady have been deployed to prevent unauthorized access and distribution, but current copyright protection solutions are not sufficient and a multi-pronged approach is needed to address the existing risks.
As mentioned above, there are many ways hackers can break security due to DRM vulnerabilities, and OTT TV providers and online publishers face a range of other risks that require comprehensive DRM software.
“A solid shield” – Sigma Multi DRM is stronger than you think
Sigma DRM is a powerful solution from Thu Do Multimedia to protect copyrights of digital content such as music, online courses, podcasts, cameras, etc. However, to be able to comprehensively protect movies and TV series with large data, we have the latest solution, Sigma Multi DRM.
According to Mr. Nguyen Ngoc Han, Sigma Multi-DRM includes three layers of protection that have been certified by Catersian, an international organization specializing in testing security products globally. Currently, only one product of a technology company in Southeast Asia has been granted this certification.
Sigma Multi-DRM includes three layers of protection that have been certified by Catersian
The tool provides a proactive monitoring solution, including five key features: multi-dimensional threat detection, VPN detection and removal, packet spoofing resistance, user behavior analysis and real-time information.
Using Sigma Multi-DRM integrated with SAO, OTT TV service providers and online music and movie publishers can protect exclusive content, enhance brand reputation, optimize revenue and be proactive in security.
The success of Thu Do Multimedia
Sigma Multi DRM has proven its importance in protecting digital content, especially Telemovie. By integrating AI, Sigma Multi DRM is truly a smart solution, capable of detecting and warning of abnormalities such as device counterfeiting or security vulnerabilities, at an extremely “lightning-fast” speed, in just 1/1000 of a second.
Sigma Multi-DRM’s AI technology helps detect copyright infringements, especially cross-border exploitation activities, providing a comprehensive copyright protection solution for Telemovie. Thanks to that, film producers and distributors can feel secure in distributing content nationwide.
Sigma Multi-DRM is not just a regular software, but a comprehensive steel shield, helping organizations and businesses producing and trading Telemovie to smash all “brain-stealing” plots. This is the ultimate solution in copyright protection, ensuring absolute safety for their “brainchildren”. Sigma Multi-DRM not only brings peace of mind but is also a tool to protect core rights and values, helping businesses stand firm against all challenges and risks of increasingly sophisticated copyright infringement today.
Thu Do Multimedia’s solution has since become the key to helping businesses not only stop the situation of “serious loss of revenue” but also increase profits rapidly thanks to optimal protection of Telemovie products. Investing in Sigma Multi-DRM, a comprehensive solution, actually only takes up an extremely small amount, even insignificant compared to the huge losses that businesses can suffer when copyright is stolen. This is not just a choice but a strategic step to preserve value and grow sustainably.
Above are 5 sophisticated tricks that hackers often use to steal Telemovie assets of businesses that businesses may not realize. To control and protect Telemovie products comprehensively against these increasingly complex threats, deploying the Sigma Multi-DRM solution is extremely urgent. This is not only a protection solution but also a sustainable strategy, helping businesses maintain safety, control revenue and protect reputation during product development. Contact Thu Do Multimedia for the most detailed solution advice!
Music has become an indispensable part of every person’s life. However, when the market grows and content protection rights become loose, many bad forces have taken advantage of this opportunity to steal and use pirated recordings illegally for profit. Faced with the need to protect music rights, Thu Do Multimedia and Sigma DRM Music solution will be the number 1 content protection shield for your recordings. Let’s find out more in the article
Music – the vast ocean we have yet to discover
Music, a universal language of humans, has played a crucial role in our lives. Especially in a digital world, with the development of technology, music has become closer and more influential than ever. With the advent of online platforms such as Spotify, Apple Music, YouTube, and SoundCloud, we can enjoy any song we want, anytime and anywhere.
Also from the diversification that digital devices bring, the Internet creates conditions for artists to reach more, and spread themselves to the community, bringing great surplus values to the music industry. In addition to the core values for enjoyment, music is a voice and a medium widely used in fields such as advertising, movies, and video games, creating multi-dimensional and engaging experiences.
There have been many major campaigns and famous movies that have created a buzz in the hearts of fans, all through the unique and creative sound experiences of musicians, and artists, and the passion and dedication to their crafts.
A storm of sharing: the digital dilemma for musicians
In the age of connectivity, artists have embraced digital platforms as a powerful tool to reach wider audiences. However, this newfound accessibility has also unleashed a storm of sharing that threatens to erode the foundations of the music industry.
Some difficulties in managing and protecting music rights have left artists operating on digital platforms and music activists with heavy losses, both in terms of image and finance:
Pirates of the Digital Seas
Perhaps, the biggest culprits in this digital piracy spree are often the very fans who should be supporting their favorite artists. Although sharing music without permission is a blatant violation of copyright laws, but the allure of free content is too tempting for many. But faced with warnings, users still try to find ways to circumvent the law and use sophisticated tricks up their sleeves.
When music is shared for free, revenue from copyright sales and performances will decrease significantly, directly affecting the income of artists and music producers. And if you are listening to a song that has not been provided by the artist and has not been permitted to use, then you are probably indirectly supporting the illegal music streaming.
According to reports from the International Federation of the Phonographic Industry (IFPI), in 2018, over 32% of music listeners worldwide were still using pirated and copyrighted music.
Frances Moore, CEO of IFPI, commented:
This report also shows the challenges the music community continues to face – both in the form of the evolving threat of digital copyright infringement as well as in the failure to achieve fair compensation from some user-upload services. Policymakers around the globe have been scrutinising these issues and increasingly acting to address them.
The digital age opens up many new opportunities for artists to develop and assert themselves. But as their works become more accessible, the exclusivity of music products is reduced, causing a loss of artistic value and appreciation from listeners. And also from the loose management, the tricks of illegal music theft become more sophisticated. Bad guys have taken advantage of loopholes in the transmission. Compressing files and sharing through low-quality platforms reduces sound quality, making it impossible for listeners to fully experience the work.
Difficulty in management
In the current digital age, social platforms have developed significantly. But along with that development is the laxity in controlling and preventing illegal acts. Social networking platforms are very large and diverse, and managing and preventing illegal sharing is extremely difficult.
We can take SoundCloud as an example. This platform is one of the largest in the field of music and audio production and transmission, alongside Apple Music, YouTube… However, in such a large community, SoundCloud’s content copyright policies still have big loopholes. Therefore, we can see thousands of different recordings of the same content without any refinement. Even the copyright management system that SoundCloud connects to will not be able to recognize those recordings because they only differ in the smallest aspects such as lower quality, longer time…
For independent artists, the fight against digital piracy can feel like a David vs. Goliath battle. Illegal sharing and piracy creates an unhealthy music market, making it difficult for independent artists to compete with products that are shared for free and are widespread on social media platforms.
From Thu Do Multimedia and our solution – Sigma DRM Music
Understanding the current situation of the music industry, in the role of a leading provider in Vietnam and Southeast Asia in managing and operating digital content, Thu Do Multimedia is developing our own digital rights management system with the hope of addressing this problem, by the name of Sigma DRM.
More about DRM
DRM stands for Digital Rights Management. It is the use of technology to control and manage access to copyrighted material. Another meaning of DRM is the transfer of control of digital content to a computer program. DRM aims to protect the rights of copyright owners and prevent content from being distributed or copied without permission. Sigma DRM is the official name of our product, produced by Thu Do Multimedia.
For businesses operating in the music and audio industry like SoundCloud, security needs to be a top priority. Sigma’s DRM solutions can solve the difficult problems that the application still faces: copyright and pirated music.
Sigma’s DRM solutions can also allow independent musicians and artists to clarify and control what people can and cannot do with their content and resources. The solution also allows them to protect copyrighted material, safeguard their creative and financial investment in their works, and prevent their media from being pirated or illegally shared on the platform.
Sigma DRM Music – The unbreakable shield
Our moto
The Digital Sea
A vast expanse, where treasures deep reside,
Digital contents, where the secrets hide.
But pirates lurk, with greedy eyes,
On their tippy toes, and bad desires.
But uh-oh, “NOT ON MY WATCH!”
Our greatest hero has arrived!
He carry on your wishes and rights
Protecting your treasures, no matter the size
Sigma DRM, the captain, dedication and light
Defending your assets, see eye on eye.
By Thu Do Multimedia
Sigma DRM Music
Sigma DRMsolution is considered an exclusive solution, only available at Thu Do Multimedia (Vietnam), leading in the field of digital content management and protection when released. Digital Rights Management (DRM) is a technology that can help protect copyrighted content from unauthorized access, distribution, or modification. By implementing DRM, music producer and singer can significantly reduce the risk of copyright infringement, helping to secure the work of each individual and allowing them to share with people they want to.
From the stage of content production at the studio to the time of display on users’ devices is a long journey, with many risks of leakage and copyright infringement at any time. Sigma DRM is the solution to help businesses escape the fear of having their intellectual property rights violated.
After going through many steps like that, copyright can hardly be absolutely protected without a timely and comprehensive protection solution. Although businesses can use many different solutions at each stage, the problem of optimization and ensuring the highest security is always a challenge that needs to be solved.
Each current DRM solution is usually only optimized on certain platforms. The combination of many different methods will help increase overall security. Sigma DRM is completed and achieves 100% security accuracy, which is also considered a comprehensive difference compared to other competitors, stopping illegal music uploads and piracy from appearing once and for all.
How our solution operating on music and audio platform
DRM Solution – Sigma DRM Music Operation Diagram
Sigma DRM Music will encode – package your songs before release. The solution ensure that users can only access and use music in accordance with established terms and conditions.
Allows to control the access and distribution of music content.
Prevent the copying and distribution of poor quality music.
Diverse business models
When quality meet standards
Thu Do Multimedia’s Sigma DRM solution is certified. Many leading Vietnamese and international studios and production houses choose Sigma DRM as their leading solution for managing their intellectual property. However, some regions or countries require compliance with specific security standards, and relying on a single solution may not be enough to meet these requirements.
Through more than 14 years of development and constant service innovation, we can proudly said that our products have continuously improved and gained a foothold in the international market. Especially, in December 2019, the DRM solution to protect digital content copyright with the commercial name Sigma DRM of Thu Do Multimedia Joint Stock Company (Thu Do Multimedia) was inspected and certified by Cartesian to meet international security standards. Cartesian is an organization specializing in inspecting security products in the world.
Sigma Multi – DRM Solution (Thu Do Multimedia)
A story of success
In the past, Thu Do Multimedia has cooperated with many potential and capable parties in music management and distribution. Among them, Thu Do Multimedia has provided Sigma DRM solution for many online music distribution and publishing platforms both domestically and internationally.
The most typical project is that Thu Do Multimedia is a development partner with Online Music Copyright Joint Stock Company, launching the online music copyright ecosystem MCM Online.
According to Mr. Nguyen Ngoc Han, representative of Thu Do Multimedia – the unit that accompanies the development of MCM Online, MCM is built with 2 technologies: Sigma DRM copyright protection and Sigma Watermarking copyright marking. In which, Sigma DRM technology solution will protect musical works, prevent unauthorized use and transparently count the number of uses when the work is distributed in the digital environment.
In its development roadmap, MCM aims to become the first online music copyright protection ecosystem in Vietnam – a place that provides copyrighted music works to distributors. In addition, to contribute to the development of creative activities, MCM will accompany musicians and singers to organize music nights to honor authors, train and nurture musical composition talents…
The digital age presents both challenges and opportunities for the music industry. To thrive in this new landscape, artists and industry leaders must adapt and innovate. This includes finding new ways to monetize their work, raising awareness about copyright issues, and leveraging technology to combat music piracy.
The storm of sharing may be raging, but it’s not too late to turn the tide. By working together, we can create a digital ecosystem that supports artists, respects copyright laws, and ensures a thriving music industry for generations to come.
Sigma DRM – Together towards the future
As businesses operating in the music industry continue to grow in the future, Sigma DRM will also have more opportunities to assert itself in the international market. Thu Do Multimedia will always try to improve Sigma DRM solution to keep up with the trends of the market and still maintain the goals and directions of our business:
Effective copyright protection
Sigma DRM will always prevent unauthorized copying and sharing of digital music, protecting the rights of musician and music producer.
Transparent distribution
Ensuring transparency in the distribution process is essential for building trust and fostering a healthy digital music market.
Creating and nurturing a healthy digital music market:
By protecting copyright and making the distribution process transparent, Sigma DRM contributes to building a sustainable digital music environment where artists can create with peace of mind and investors can trust.
Sigma DRM Music – Conclusion
The future is bright, but musician and producer must make adjustment must be made to keep up with market trends and protect their precious work . And the issues surrounding copyright and pirated music, although difficult problems, can be solved if there are timely measures and applications such as the Sigma DRM solution of Thu Do Multimedia and other solution from different company.
If your company operates on an online music platform and needs to protect the content of your artists, please contact Thu Do Multimedia immediately to receive the most optimal solution at the most reasonable price, specifically for your business.
Please leave your information about your business below to receive our feedback as soon as possible!
Most online courses are easily stolen and your business may be one of them without even knowing it. To deal with this challenge, implementing Sigma DRM on online course solution is extremely necessary and effective for every business. Let’s find out the details with Thu Do Multimedia in this article!
1. Scary Truth: More Than 50% of Online Courses Are Being Piracy Abused
Online learning is no longer strange to students or working people. In addition to school lessons, the need to study on online websites is increasing dramatically. Because of the convenience, lesson value and the ability to quickly and proactively absorb knowledge. Therefore, today’s course lectures are very diverse in the fields of finance, soft skills, English, mathematics, marketing, …
This change puts pressure on providers to update and innovate electronic learning materials to attract users. However, along with that are the arising problems.
With the same knowledge content and presentation compiled and posted on the website, it is not difficult for an online learning solution provider to find lectures posted exactly the same on another online learning website without their permission. However, although many lectures are copied, some online learning providers themselves are not interested in registering copyright for their products.
As a result, the rate of online courses being copied illegally and illegally traded on the Internet is increasing rapidly.
MUSO is a company that addresses these questions every day. In its 2018 report, the company found that there were more than 190 billion visits to pirated websites in 2018 alone worldwide.
Number of visits to pirate sites per country (According dataprot.net)
From online piracy statistics, it shows that more than 50% (according to Dataprot) of these recorded visits are to streaming websites, which is still the tool used by most users.
This is really a warning about the problem of illegal copying of online course content that businesses need to pay attention to. Online course businesses are in a “silent war” to manage online lectures.
Hidden Threats: Why Your Online Course Might Be Pirated Without You Knowing
Did you know that with just one click, all the hard work and knowledge you have built can be stolen? Online course piracy is becoming more common and sophisticated.
Educational organizations and businesses that create courses may not be aware that online courses are being copied and distributed illegally. Because they are unmeasured and do not leave a “footprint,” businesses cannot clearly check.
This happens due to a combination of factors:
Lack of advanced security measures:
Most platforms provide basic protections such as password access or user credentials, but these measures can be easily bypassed by tech-savvy individuals. Criminals can easily circumvent those passwords with minimal effort.
Use basic techniques:
Pirates often use screen recording software or download tools to record your videos, slides, or course materials. These tools are readily available and can be used discreetly, making it difficult for businesses to detect that content is being stolen.
Unauthorized Sharing Between Users:
Even with user access controls in place, legitimate users may still share their login credentials with others or download content and distribute it on unauthorized platforms.
No one wants their courses to be used illegally, because that directly affects the revenue and reputation, professionalism of the business. Therefore, towards a solution that needs to protect digital copyright for each lecture, e-learning courses.
2. How to integrate Sigma DRM on online course?
To manage “exclusively operated” online courses, businesses must find an optimized solution. A great solution to help businesses feel secure, free to create, and invest their brains in high-quality courses without worrying about being made public.. From there, they can help their students have a continuous learning path, easily breaking the limits of exam season.
Nowadays, based on rapidly developing technology, there is a solution that is most used by businesses to protect the copyright of online lectures, which is DRM (Digital Rights Management). By using DRM, owners can control how users use the product. Some typical control rights are:
Limit the number of file installations
Limit the time of use
Limit the file users,…
Many businesses around the world are providing different DRM solutions, with their own outstanding features. In particular, Sigma DRM – the No. 1 copyright protection solution in Southeast Asia, will definitely help your business manage 100% of online courses on demand in an optimal way and increase commercialization.
So how does Sigma DRM work?
Unlike physical products, DRM software is deployed by integrating into the business’s service packaging. DRM operations take place internally, like a thread running through it, tightly managing each component of the service, ensuring a seamless and secure experience for the end user.
Sigma DRM software activity profile
Simply put, Sigma DRM works by encrypting file content with a secret key. When students need to use the online course file, they need a Key to decrypt the file. At this point, students can access the course and enjoy the lecture fully in a private space.
For example, a DRM-protected course might limit the number of devices a user can play it on. Or in the case of an e-book, DRM might prevent the material from being printed or shared with unauthorized people.
Specifically, there are 3 levels that DRM can help businesses manage simple e-learning courses:
Setting copyright for a piece of content.
Managing the distribution of that copyrighted content
Controlling what learners can do with that content after it is distributed
To achieve these levels of control, a DRM scheme must effectively identify and describe three entities, including users, content, and usage rights, as well as the relationships between these three entities.
Integrating Sigma DRM into the online course Packager is very quick and businesses can easily manage their online courses easily. From there, they can control the “footprints” on the online learning platform. No more worrying, wondering “Is my online course being illegally commercialized?”
3. Does Sigma DRM affect user experience?
Sigma DRM does not affect user experience as much as other DRMs. Because Sigma DRM is integrated into the online learning system in an optimized way, the user experience is still smooth and seamless on the online learning platform for the most part.
Smooth experience – Passionate learning
Thanks to DRM, students have access to new, smart, advanced, modern and safe technology experiences:
Maximize security
Sigma DRM employs advanced encryption techniques to protect learners’ sensitive data, including personal information, test scores, and progress reports. This ensures a secure and private learning environment.
Personalization
Sigma DRM allows learners to hold the “key” to open their own course. Acquire the best knowledge, tips to pass tough exams right at their fingertips, which ordinary people without the key cannot access.
In particular, the process of encoding and decoding content can basically cause delays in the user experience. But with Sigma DRM, the user experience is still prioritized, smooth and seamless. Thereby helping to retain learners, focusing on absorbing course knowledge without being confused by the code.
A feature “Optimizing response speed from DRM system to client ≤ 1s” is the outstanding feature that Sigma DRM owns, solving the problem that many other DRM software cannot do. We are proud of Thu Do Multimedia’s Sigma DRM, which can bring benefits to both authors and audiences. Managing online courses while providing optimal user experience.
Encrypt each course – Protect each word
Imagine your learning material as a giant library filled with valuable books. With Sigma DRM, each online course will be locked with a special key, only authorized people can unlock and access. This helps protect your intellectual property from those who want to “borrow” without returning.
In addition to simply controlling an individual course, businesses can instead deploy encryption for each course pixel. Businesses around the world have deployed a number of features such as:
Encrypting lecture videos
Managing access rights
Preventing unauthorized downloads
Encrypting pdf documents,…
Thereby, businesses create a professional and safe learning environment. With the solid protection layer of Sigma DRM, the content of the business is always protected, helping students focus on “finding words”.
4K Quality – Freely “accelerate” learning
Many people often mistakenly think that DRM reduces the quality of content. In fact, DRM is just a layer of protection, like a shell that wraps a gift. It helps ensure that you can only use the gift in the way the giver intended. The quality of the gift inside is completely unaffected. DRM is simply a tool to help protect intellectual property rights and prevent unauthorized copying.
4. The Secret to 100% Protection of Online Courses with Sigma DRM
Need a “steel wall” to manage the knowledge repository
In the era of rapid digital technology development, sharing knowledge has become easier than ever. However, along with that, the situation of copying and illegally distributing course content is becoming more and more popular. Many high-quality courses, the dedication of lecturers, are copied and resold at a price of 1/10, causing significant damage to the creators.
“Although we have built a lecture repository on the internal system so that staff can study on their smartphones anywhere, most of them are basic, universal principles. For important content, we still use traditional training methods with printed documents. We still aim to maximize the convenience of smartphones in internal training, but content security is the most important,” said Mr. Vo Hoang Anh, Head of Technology Department at a large corporate training unit in Vietnam.
In response to these concerns, Mr. Nguyen Ngoc Han – CEO of Thu Do Multimedia affirmed: “Sigma Multi DRM is confident in ensuring 100% protection of creators’ content on online platforms” We expect that secure content solutions will contribute to reducing copyright concerns for content creators around the world, thereby promoting creativity in the field of online education and training.
DRM help management elearning course
Affirming position in the international arena
“If talking about enterprises providing comprehensive OTT media solutions including DRM, Thu Do is currently the only enterprise in the world market. Because as we know, there are only 20 enterprises worldwide that have invented DRM, and the other “big guys” only specialize in developing a specific business area. In Thu Do Multimedia’s comprehensive solution, some software may not be excellent but it is enough to meet basic needs. We have prepared a menu for a buffet party, customers can choose all the dishes or some dishes according to their preferences, without having to choose and combine solutions from many suppliers to use”. CEO Thu Do Multimedia affirmed.
Recently, an incident related to Google’s Widevine DRM protection solution – hackers leaked the entire source code to the Internet, causing the content on 4 billion devices in the Android ecosystem and about 2.6 billion devices using the Chrome browser using Widevine to be unable to protect copyright.
Thu Do Multimedia once again proved its ability to major partners in Vietnam when only Sigma DRM was able to resist attacks due to its superior security capabilities compared to foreign DRM providers when it had built a third layer of protection while businesses only built two layers of protection for the DRM solution.
According to Cartesian’s assessment, Thu Do’s Sigma Active Observer- SAO active security layer is the first DRM solution to have such a third layer.
5. Moon.vn – Study with peace of mind, unlimited creativity with Sigma DRM
About Moon.vn
Moon.vn is positioned as one of the leading platforms in the field of online education support in Vietnam. With more than a decade of efforts, it can be said that Moon.vn has contributed to changing the perspective of parents and students on studying and preparing for exams via the internet, becoming one of the reliable solutions for candidates.
Moon.vn provides courses from basic to advanced for students, students or those who need to improve their knowledge and skills. This website mainly provides high-quality learning programs for students from grades 10 to 12, providing English courses such as IELTS, TOEIC test preparation, courses and national high school exam preparation, and specialized courses such as business, programming, foreign languages, marketing, etc.
Moon.vn becomes a strategic partner of Thu Do Multimedia
To manage online courses in the best way, Moon.vn has cooperated with Thu Do Multimedia to deploy Sigma DRM. With the aim of being able to easily manage courses of lecturers, documents and especially the latest product called ID Moonbook.
By combining knowledge and technology, Sigma DRM brings a new learning experience. Using the traditional book form integrated with unique ID codes, Moonbook provides users with the key to access integrated course resources, with detailed answers and intuitive, vivid video explanations.
Learning online easily
Thanks to the Sigma DRM solution, Moon’s courses are encrypted, allowing learners to “exclusively own” paid courses that those who do not pay will not have. This increases fairness for buyers and ensures the reputation of the lecture system’s security. So that learners can rest assured to study the highest quality lectures without encountering mass lectures that are widespread on the internet.
Sigma DRM not only helps Moon easily control student access rights, but also helps Moon increase sales thanks to the strategy of optimizing lecture packages corresponding to specific privileges. From there, learners will choose the rights for the lectures and pay accordingly.
Imagine if a leading online learning platform did not deploy a “golden shield” to protect thousands of lectures, how much revenue would be lost?
Sigma DRM is the “hero” that protects Moon from the powerful attacks of pirates. From there, lecturers and authors can rest assured to produce and invest in the highest quality lectures for their students without worrying about them being easily stolen.
6. Don’t Lose Another Course: Sigma DRM Is The Solution For Bussiness
Surely, businesses do not want to be among the 80% of courses that are blatantly stolen and create 20% of the value for buyers of pirated courses. Protect your brainpower with Sigma DRM to be among the top 20% of businesses using DRM and create 80% of the knowledge value for your genuine students.
Creating an online course takes a lot of time and effort. Therefore, how to manage course content on any digital platform requires more attention than ever. By applying security measures, we hope that we can all create a safe and reliable online learning environment. From there, we can improve the quality of education and facilitate the development of courses for many good lecturers and large businesses.
With Sigma DRM, your business will have a solid “wall” of protection, effectively preventing the copying and sharing of unauthorized content. Don’t let your hard work and dedication be stolen, invest in Sigma DRM to protect your core business values and affirm your leading position in the market.”
CONCLUTON:
Protecting your online courses is not only about protecting your intellectual property but also about maintaining the long-term success of your business. Sigma DRM is the leading solution, helping you avoid copyright infringement risks and effectively protect your learning resources. Contact Thu Do Multimedia now for a free consultation!
SoundCloud, a vibrant online music playground for independent artists, is now facing a major challenge from digital copyright issues. In today’s article, find more about the current situation and explain the reasons why SoundCloud should use Sigma DRM software from Thu Do to ensure their artist’s safety.
Reason behind SoundCloud success
The Holy Grail of musical artist
As mentioned above, SoundCloud is one of the online applications specializing in music and audio, which they claim to be “the world’s largest music and audio platform”, officially operating since 2008. Besides famous online music streaming applications such as Spotify, Apple Music, Zing MP3, the platform always has its directions and gaps on the current online music streaming platform.
After 17 years of operation and development and always putting the community first, Soundcloud has served many of its file customers, along with many other development and operational purposes. A large portion of the users will use the application as a library to store music and audio according to their preferences and needs. The rest are artists, who see this as a great place to develop their music and podcast careers.
Because of its simple interface and way of working, artists have been the place to discover their debut albums for the company and it doesn’t cost anything. Notable examples include Billie Eilish with her debut single Ocean Eyes in 2015, legendary rock group Sonic Youth and electronic music producer Moby, and Halsey with Ghost in 2014.
In addition, it is a bit like YouTube in that anyone can upload their content. When it’s public, everyone else can find and listen to it. Emerging musicians often put their music on SoundCloud; podcasters will share their shows on SoundCloud; While Sound Engineer (also known as producers) regularly upload their projects or experiments related to sound like type beat…
SoundCloud App
Great Feats of SoundCloud
SoundCloud is an open platform. Some audio streaming and hosting services have strict terms of use, creating many complex barriers between users and their content. As for SoundCloud, they always find ways to optimize and make sharing and streaming audio easy and transparent. Here are some reason why user and music artist prefer SoundCloud over Spotify and other music streaming platform:
Turn left, take on a different corner!
Instead of placing itself and following the familiar approach, since its first days of establishment, the platform has always aimed to develop and identify itself as a place for underground artists, as well as indie artists who work independently, not signed to any record label or organization.
Everything for their users
Since 2010, when the record industry was going through a serious revenue crisis, signing a promotion contract with a record label became less attractive than ever. Underground and indie artists, instead of signing strict agreements with producers and labels, started to look for ways to distribute their music to cut costs and be more connected to their users.
And SoundCloud stepped into the market as a savior at that time. The platform’s policies were also very friendly and generous to consumers such as:
No song upload limit – and it’s completely free!
Yes, artists saw this as a once-in-a-lifetime opportunity for independent artists to upload all their products to the market without any difficulty in the distribution process. Even the duration of posting songs can be up to hours.
And best of all, all they need to pay is the time and effort for their music without caring about the price, because SoundCloud does it completely for free. They do not have to worry about weird surcharges from record producers and can freely post their music anytime, anywhere they want.
Although currently, some terms have changed to suit the current development situation of SoundCloud, this is still one of the biggest bright spots of SoundCloud in the world’s audio production industry.
No need to post through complicated intermediary systems
All users need to do is post songs through the system and after a few simple steps, all the files they want will be posted on the system without having to go through any complicated management or intermediary systems.
The platform of freedom and connection
Stepping up and pioneering the movement of connection and community building, SoundCloud allows independent and underground artists to freely connect and make music, communicating directly with their audiences on a digital platform.
Comparing SoundCloud to platforms like Facebook, Vimeo, or Flickr that only allow users and artists to upload music, SoundCloud emerges as a 3-in-1 environment: an unlimited upload server, an extremely convenient workspace for artists, and a step forward.
The problem arise!
When features are the problems!
SoundCloud was well-known for their massive user fanbase, which set them apart from their competitors like YouTube or Spotify. But there is a catch to this system!
Because SoundCloud emphasizes diversity, this music platform will have certain limitations in digital copyright management. Allowing users to freely upload cover content increases diversity but is subject to copyright.
The veil unfolds
The current state of music right protection on SoundCloud
SoundCloud, like many digital platforms, has faced the ongoing challenge of protecting content rights. Despite efforts to implement robust copyright protection measures, the platform has encountered persistent issues related to illegal content sharing.
In an attempt to address these concerns, they partnered up with Audible Magic, a technology designed to identify re-uploads of music and detect copyright infringements. While the technology holds promise in theory, there’re still limitations. One notable shortcoming is its inability to accurately detect songs with subtle differences, such as re-ups with lower quality or longer duration.
Soundcloud’s ability to allow users to upload music freely also encourages illegal uploading. If you want to find a song by any Indie artist, you can see that the original song is lost in thousands of other re-ups and re-ups. Some re-ups even have higher views and interactions than the original song.
Consumer are the reason
Consumer awareness plays a crucial role in combating illegal content sharing. Despite efforts to educate consumers about the importance of respecting copyright laws, many individuals continue to engage in practices such as downloading pirated music. According to reports from the International Federation of the Phonographic Industry (IFPI), in 2018, over 32% of music listeners worldwide were still using pirated and copyrighted music.
Frances Moore, CEO of IFPI, commented:
This report also shows the challenges the music community continues to face – both in the form of the evolving threat of digital copyright infringement as well as in the failure to achieve fair compensation from some user-upload services. Policymakers around the globe have been scrutinising these issues and increasingly acting to address them.
SoundCloud has played a pivotal role in launching the careers of numerous indie artists, providing a platform for them to share their music with a global audience. However, in recent years, some artists have begun to distance themselves from the platform due to concerns surrounding copyright protection.
One notable example is Kien Trinh, a prominent Vietnamese indie artist who has publicly expressed his frustration with the prevalence of illegal music uploads. Despite having deep roots in the platform, Kien has announced his decision to delete his account and cease supporting illegal uploads.
Or like KidBuu, a rapper who uses the SoundCloud platform to facilitate illegal music plagiarism, violating the artist’s rights. He uses the SoundCloud platform to transform other people’s works and claim them as his own, such as using Trippie Redd’s beat and rapper Yeet’s “No Feel” in his recent song.
Many other indie artists and bands, including rapper bbno$, Sonic Youth… have also encountered challenges related to copyright infringement on SoundCloud. The platform’s failure to adequately address these issues has led to a growing number of artists seeking alternative platforms with more robust digital rights management (DRM) systems.
Impacton SoundCloud itself
Kien Trinh was not the only victim of illegal uploads through this platform. And if it does not make timely adjustments in the management of digital music rights for their artists, many more individuals will choose other forms and platforms with better digital content rights management (DRM) systems to protect their efforts and intellectual property.
Alongside from partnering with Audible Magic, SoundCloud should also enter into contracts with other digital rights managers to ensure that their independent artists have the right to protect their content and allow them to distribute it to those they license and allow to post it.
Solutions for copyright issues on SoundCloud and Thu Do Multimedia
From SoundCloud
Each process of transmitting digital content requires different stages to ensure that the rights of artists are put first. And in an environment that promotes creative freedom as well as the diversity of digital content, personal issues should be respected even more.
To ensure that process, SoundCloud must sign with other external copyright management parties to prevent any unwanted case from happening.
From Thu Do Multimedia and our solution – Sigma DRM
Understanding the current situation of SoundCloud, in the role of a leading provider in Vietnam and Southeast Asia in managing and operating digital content, Thu Do Multimedia is developing our own digital rights management system with the hope of addressing this problem, by the name of Sigma DRM.
More about DRM
DRM stands for Digital Rights Management. It is the use of technology to control and manage access to copyrighted material. Another meaning of DRM is the transfer of control of digital content to a computer program. DRM aims to protect the rights of copyright owners and prevent content from being distributed or copied without permission. Sigma DRM is the official name of our product, produced by Thu Do Multimedia.
For businesses operating in the music and audio industry like SoundCloud, security needs to be a top priority. Sigma’s DRM solutions can solve the difficult problems that the application still faces: copyright and pirated music.
Sigma’s DRM solutions can also allow independent musicians and artists to clarify and control what people can and cannot do with their content and resources. The solution also allows them to protect copyrighted material, safeguard their creative and financial investment in their works, and prevent their media from being pirated or illegally shared on the platform.
A long-term investment, here at Thu Do Multimedia
Sigma DRMsolution is considered an exclusive solution, only available at Thu Do Multimedia (Vietnam), leading in the field of digital content management and protection when released. Digital Rights Management (DRM) is a technology that can help protect copyrighted content from unauthorized access, distribution, or modification. By implementing DRM, SoundCloud can significantly reduce the risk of copyright infringement on its platform.
From the stage of content production at the studio to the time of display on users’ devices is a long journey, with many risks of leakage and copyright infringement at any time. Sigma DRM is the solution to help businesses escape the fear of having their intellectual property rights violated.
After going through many steps like that, copyright can hardly be absolutely protected without a timely and comprehensive protection solution. Although businesses can use many different solutions at each stage, the problem of optimization and ensuring the highest security is always a challenge that needs to be solved.
Each current DRM solution is usually only optimized on certain platforms. The combination of many different methods will help increase overall security. Sigma DRM is completed and achieves 100% security accuracy, which is also considered a comprehensive difference compared to other competitors, stopping illegal uploads from appearing on SoundCloud once and for all.
How our solution operating on music and audio platform
DRM Solution – Sigma DRM Operation Diagram (1)
When quality meet standards
Thu Do Multimedia’s Sigma DRM solution is certified. Many leading Vietnamese and international studios and production houses choose Sigma DRM as their leading solution for managing their intellectual property. However, some regions or countries require compliance with specific security standards, and relying on a single solution may not be enough to meet these requirements.
Through more than 14 years of development and constant service innovation, we can proudly said that our products have continuously improved and gained a foothold in the international market. Especially, in December 2019, the DRM solution to protect digital content copyright with the commercial name Sigma DRM of Thu Do Multimedia Joint Stock Company (Thu Do Multimedia) was inspected and certified by Cartesian to meet international security standards. Cartesian is an organization specializing in inspecting security products in the world.
Sigma Multi – DRM Solution (Thu Do Multimedia)
CONCLUSION
As an environment that develops for the community, SoundCloud must make adjustments to keep up with market trends and retain its artists. And the issues surrounding copyright and pirated music, although difficult problems, can be solved if there are timely measures and applications such as the Sigma DRM solution of Thu Do Multimedia and other solution from different company.
If your company operates on an online music platform and needs to protect the content of your artists, please contact Thu Do Multimedia immediately to receive the most optimal solution at the most reasonable price, specifically for your business.
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